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Most people don't get it.

Campaign
Agency Network: 
Published/Aired: 
May 2012

Description

Print advertisement created by Wax, Canada for The Walrus, within the category: Media.

Advertising Agency: Wax, Calgary, AB, Canada
Creative Director: Joe Hospodarec
Design Director: Monique Gamache
Designer: Theresa Kwan
Art Director: Brad Connell
Copywriter: Max May
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Highest Rated

mk86's picture

I love it! It's thought-provoking, interesting, and different.

mk86
Activity Score 84
Copywriter at Student |

Meg

Temple's picture

Most people don't get the origins of hockey? That's hilarious.

Temple
Activity Score 11341
Creative Director
Nike Diesel's picture

+1 :)

Nike Diesel
Activity Score 13630
Art Director
kleenex's picture

I like the concept.

kleenex
Activity Score 51166
Web Designer/Developer
mk86's picture

I love it! It's thought-provoking, interesting, and different.

mk86
Activity Score 84
Copywriter at Student |

Meg

metis's picture

Great copy, nice campaign.

metis
Activity Score 413
Copywriter
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