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Rugby, 5

Campaign
Agency Network: 
Published/Aired: 
December 2009

Description

Print advertisement created by JWT, United Arab Emirates for The Times, within the category: Media.

Caption

There's a surge around me.
THe stands quiver. The knees bend.
The body rises. The eyes behold. It's on.
The Times. Official Media Partner Of The Emirates Airlines Dubai Rugby Sevens. Dec 3-5, 2009.

Advertising Agency: JWT Dubai, UAE
Creative Director: Chafic Haddad
Art Director: Layan Aziz
Copywriter: D V Hari Krishna
Account Head: Prabhakar Iyer
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satrianee's picture

This "crinckled newspaper" image i like. The typography is better when it is not italic.

satrianee
Activity Score 3748
Qwerty's picture

Smelling for Lion time in France. Make it be for YES.

Qwerty
Activity Score 96
Creative Director
ZiggyZiggy's picture

Wow, can someone give the copywriter some tissues and a moment to compose himself.

ZiggyZiggy
Activity Score 5
Copywriter
xcreativity's picture

these series of ads are such a pain to watch!

xcreativity
Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog | Vlog:Video | Plog:Print | Twitter | Facebook

whatthefudge's picture

Funny, I was just about to say that about your comments.

whatthefudge
Activity Score 1266
dsklan's picture

cant keep up with the adidas rugby ads

dsklan
Activity Score 1926
Art Director at homeshop
Tommy G.'s picture

Am I alone to think that this kind of design is out since 1998?

Tommy G.
Activity Score 897
Graphic Designer at Job seeking
lynz's picture

I have to say that this copy is the strongest of the three, it really speaks of the experience of the rugby player.

lynz
Activity Score 104
Art Director
thus's picture

true, copy is so strong.

thus
Activity Score 95
Art Director at A&D Advertising (Pvt) Ltd.
Spoonfeederxxx's picture

Interesting Art Direction only...

Will forget it in a second...

Oh wait...

Where am I what's this thing I'm looking at?

Spoonfeederxxx
Activity Score 641
Copywriter
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