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Copenhagen

Campaign
Agency Network: 
Published/Aired: 
February 2010

Description

Print advertisement created by JWT, United Arab Emirates for The Times, within the category: Media.

Caption

Zucchini and lettuce are but a few of the vegetables in the home gardens of the suddenly very Green-conscious Obamas and Browns. But when it comes to leading by example, the latest motion picture featuring planet-conscious blue aliens may end up resonating more with people than the disappointing outcome of the climate change summit in Copenhagen.

Advertising Agency: JWT, Dubai, UAE
Creative Director: Russel Heubach
Copywriter: Sally Amirza
Art Director: Sally Tambourgi
Account Manager: Omar Adaoui
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Highest Rated

raavigeorgian's picture

copy could have been short...and more effective

raavigeorgian
Activity Score 2444
Art Director at New Delhi
pwucel's picture

I am not sure in the first copy line! ! ! ! ! ? ? ?

pwucel
Activity Score 158
Art Director at LinsAd (Singapore)
raavigeorgian's picture

copy could have been short...and more effective

raavigeorgian
Activity Score 2444
Art Director at New Delhi
shahidali's picture

Here's an exception in the series. Particularly in this ad, though the message is powerful but the copy is not as lucid.

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

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