Imagination, Sherlock Holmes

Agency Network: 
March 2011

Print advertisment created by Y&R, Argentina for The Read Foundation, within the category: Professional Services.

Use your own imagination

Advertising Agency: Young & Rubicam, Buenos Aires, Argentina
Creative Directors: Martin Mercado, Demian Veleda
Art Directors: Matias Varise, Cristian Delzart
Copywriter: Manuel Gomez Dodero
Illustrator: Cristian Delzart

Comments (9)

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starmiyu's picture
Activity Score 8

I really like it!

bakamono's picture
Activity Score 1002

Whats a nike logo gota do with this?

because therefore it is

Martijn's picture
Activity Score 1888

I like it, but this one is really close (and better in my opinion):

shahidali's picture
Activity Score 4069

Great opportunity lost. Like the idea but the execution messed it up. You don't need so many pipes to elaborate on the freedom of imagination. A few with distinction would have sufficed. Too small and grinned visuals have failed to give prominence to the different pipes and have marred the execution.
It could have been so better with six or seven distinct pipes and the same copy.
Like the choice of old book cover though. Gives the retro effect.


ace85le's picture
Activity Score 3935

Not as good as the whale one. I mean, whales can really come in various forms. But a pipe? Come on. A bit forceful to include pipes of pink and blue for Sherlock Holmes isn't it.


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NataliaLima's picture
Activity Score 1380

This one really got me thinking. How come no one realized the book cover says Seherlock?

Billoughsby's picture
Activity Score 5144

Ceci n'est pas une pipe

That's it.

dr_alfonso_bremel's picture
Activity Score 179

there´s a nike logo

Glut's picture
Activity Score 3935

the best of this ads is the tone.