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We know what dogs like

Campaign
Agency Network: 
Published/Aired: 
April 2009

Description

Print advertisement created by Ruth, Sweden for The Horse and Hound Boutique, within the category: House, Garden.

Advertising Agency: Ruth Advertising, Stockholm, Sweden
Art Directors / Copywriters: Anders Granberg, Jenny Berg
Photographer: Per Ohlsson
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Wordnerd's picture

Ha! nice.

Wordnerd
Activity Score 6692
Copywriter
TRICKY's picture

imagine you are eating your sandwich on a fine sunny day and you fall on this page loloolol

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture

Funny, easy, cool!

Guest
capywriter's picture

'please turn the page'

Funny

capywriter
Activity Score 5512
Copywriter at Freelance
morse's picture

Winner idea!

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

I'm at a loss to understand this ad. Is it about the pug kissing the butt of the left dog? Or is it about a visual pun, about how the left dog (at a quick glance) looks like a shaggy dog's face?

Guest
Guest's picture

thank u
i am not the onlyOne/////

Guest
mark3r's picture

My god guys... The pug is smelling the other dogs ass!! Dogs do that u know.... This is great! It works perfectly I like the simplicity of it. Straight to the point.

mark3r
Activity Score 1949
Art Director at Scout
Guest's picture

Thanks you Mark3r. How is it possible the first two did not know that dogs like to sniff other dog's butts. You would SERIOUSLY have to be living under a rock not to know that. Even if you hate dogs, everyone knows that dogs do that. I think the ad works... it plays off a simple truth that everyone (except the two above) know!

Guest
tirthomitro's picture

a tad little poor in taste... don't you think so???

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

CopywriterInTraining's picture

No

CopywriterInTraining
Activity Score 162
Copywriter at It's a little place called Powers Agency
Guest's picture

Somebody must really like dogs. Or really like this agency. Or really like Sweden. Or really like the smell of newsprint. Or really like something. Because all of these dog ads are shit.

Guest
Guest's picture

Probably not to the target audience - dog owners.
Take it you're not?

Guest
Guest's picture

Hahahahahaahaha! nice!

Guest
Guest's picture

Falls just short of great.

Guest
LucasPS's picture

I like it, but i dont know the product, so for me needs a line...

The magacine pages thing its used, but not in this way...

LucasPS
Activity Score 523
Copywriter at Bureau Creativo |

Todos somos ignorantes, pero no todos ignoramos lo mismo.

Guest's picture

I love it! very very nice!

Guest
Guest's picture

this is great!

Guest
santorini's picture

ace!!!!!!!!!!!!!

santorini
Activity Score 60
Copy Writer, Paper Rhyme, Dhaka, Bangladesh |

smile plz!!!!

Guest's picture

the dog is very cute indeed~

Guest
Emran Hayat's picture

v.simple to the point

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Bob08's picture

An important detail.
If the left hole ass is so interesting to the right dog why he's looking to me.

Bob08
Activity Score 749
蒯键's picture

nice idea ~

蒯键
Activity Score 18
Guest's picture

Is this an ad for toothpaste as well?

Guest
Guest's picture

Is this an ad for toothpaste as well?

Guest
Guest's picture

Totally great! super

Guest
silvercuellar3's picture

So funny. Maybe a tad too expensive of an ad buy for a pet boutique, but hilarious.

silvercuellar3
Activity Score 67
Creative Director
Guest's picture

i love pugs! haha this is awesome!

Guest
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