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Agency Network: 
Published/Aired: 
February 2013

Description

Print advertisement created by BBDO, Thailand for Thai Health Promotion Foundation, within the category: Public Interest, NGO.

Caption

Ride safe. Wear a helmet.

Advertising Agency: BBDO Proximity, Thailand
Chief Creative Officer: Suthisak Sucharittanonta
Executive Creative Director: Vasan Wangpaitoon
Art Directors: Arayanan Markchoo, Suthisak Sucharittanonta
Copywriters: Suthisak Sucharittanonta, Phacharanath Jamornchureekun
Photographer: Remix Studio
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Highest Rated

SoCH_TO's picture

I hate this kind of Advertising !! Fake !!

SoCH_TO
Activity Score 967
Art Director |

Live with Passion

sandipkayal's picture

nice ART Direction....

sandipkayal
Activity Score 270
Art Director at LOWE LINTAS |

a CREATIVE drop

SoCH_TO's picture

I hate this kind of Advertising !! Fake !!

SoCH_TO
Activity Score 967
Art Director |

Live with Passion

Drogag's picture

Old idea.
Trying to make a strong visual only.
But confused ideas.
Man's head is a helmet. It is located on the road to what?
Men head look good without breaking safety.
And no wound.
It is good to be safe. If a person does not wear a helmet.

bad!!

Drogag
Activity Score 112
Creative Director
raynold's picture

if copy is written with blood, that might be more effective

raynold
Activity Score 336
Editor
j_j's picture

Copy spoils it.

j_j
Activity Score 411
Copywriter
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