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Telephone

Published/Aired: 
March 2007
Description: 

The Pink Line helps and supports women being victims of violence and abuse.

Help is close. Call 0637518261

Advertising Agency: Saatchi & Saatchi, Rome, Italy
Creative Directors: Luca Albanese, Francesco Taddeucci, Juan Carlos Rodriguez
Art Directors: Arturo Vittorioso, Clarissa Biaggi
Copywriter: Jorg Riommi
Photographer: Giuseppe Di Vita

Comments (13)

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B128's picture
B128
Activity Score 392

I like...

Although on the other hand it looks like the bad guy is watching you through the holes. Spooky.

JTW926's picture
JTW926
Activity Score 184

i definately agree...kind of creepy, although, it grabs you, and works really well

Stigset's picture
Stigset
Activity Score 1454

good idea ! maybe it woud be less spooky if it was in pink and not in black (but then again maybe it would be less serious)

Arisca's picture
Arisca
Activity Score 164

The horror! It doesn't convey any idea or imminence of rescue or hope, but rather seclusion and agony. Instead of opening it up they portray confinment. And is it just the ads that pop around here or italian adv. is just plain awful?

mrtalented's picture
mrtalented
Activity Score 2171

peeping hole + phone holes = help line?

weird logic, creepy art direction, fair concept.

otto54's picture
otto54
Activity Score 381

i like that, clever and stight on the problem.

Saltsea's picture
Saltsea
Activity Score 319

Really poor and old-style.

matylski's picture
matylski
Activity Score 18

me gusta la idea! no se si es 100% clara para quien no le presta tanta atencion a los avisos publicitarios...pero me gusta!

jorge21's picture
jorge21
Activity Score 307

la idea esta buena pero tenia para ser explotada

karim27sept's picture
karim27sept
Activity Score 52

that's ok

Capitalist's picture
Capitalist
Activity Score 132

I really like the thought behind this...

brandsurgeon's picture
brandsurgeon
Activity Score 693

Nice thought... maybe if the holes were just a bit larger...

Most times, worst enemies used to be best friends...

Rog's picture
Rog
Activity Score 6080

Sold.

>>>> That's not an ad. THIS is an ad.

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