Advertisement

Wall

Campaign
Agency Network: 
Published/Aired: 
June 2008

Description

Print advertisement created by Publicis, Brazil for Targifor, within the category: Pharmaceutical.

Caption

For those times you just can't run out of energy.

Advertising Agency: Publicis, Brazil
Creative Director: Guilherme Jahara
Art Directors: Marcelo Torma, Daniel Leitao
Copywriters: Rodrigo Strozenberg, Gustavo Alves
Photographer: Marcus Hausser
Log in or register to post comments

Highest Rated

copywriter.txt's picture

Ads of the world presents: Publicis Brazil week.

Nice ads coming from there.

copywriter.txt
Activity Score 828
Copywriter
unaquestionediali's picture

first level...

unaquestionediali
Activity Score 484
Copywriter |

-----------------------------
in advertising SCRIPTA VOLANT
-----------------------------

Martijn's picture

With a line like this I think the visual could be much funnier.

Martijn
Activity Score 1888
Copywriter at nurun |

https://twitter.com/Martijndotfr

Disco Munky's picture

Yeah I know, like all of Girls Aloud in a "pyramid" so to speak, or the GBR gymnastics team and a bucket of KY. The possibilities are endless.

"readthiswhileIstareatyourtits"

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

the_dejawoo's picture

Good art direction,
but idea is something, I wonder.
Let's find new saying. Keep thinking.

the_dejawoo
Activity Score 98
Copywriter
ricklongo's picture

I like it. Not entirely novel, but manages to make me giggle. That's what matters in the end, I'd say.

ricklongo
Activity Score 1244
BOOBJOB LOOBCANNON's picture

I like this, it's old school by by jove it works (yes, I said 'by jove')

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

Jet Propulsion Lab's picture

No new-concept, old-school, not ground-breaking idea, I may have even read this tag line verbatim once or twice before, but these ads still feel just right. I just love the economy of execution and thinking.
We've all seen the images of people facing a daunting, seemingly impossible task at hand in print advertising. Seems like a recurring visual theme for certain categories, but there's something about them that makes me feel great about seeing them from time to time (especially when they're well crafted.) I think that something is called: a brutal simplicity of an ad message.
Whether or not these are a book-piece or awards material, regular consumers will definitely appreciate the clear message these ads convey.

Jet Propulsion Lab
Activity Score 10679
Copywriter
copywriter.txt's picture

Ads of the world presents: Publicis Brazil week.

Nice ads coming from there.

copywriter.txt
Activity Score 828
Copywriter
sismo83's picture

NICE PIC

sismo83
Activity Score 38
AAAP
Whitefang's picture

Feels like a waste of a great opportunity, visuals are lovely but not compelling or funny.Shame, I would love to have the budget for a shoot like this.

Whitefang
Activity Score 509
capywriter's picture

nice pictures, but not really showing you CAN'T run out of energy. Worst thing that could happen is your boss complaining... Now that doesn't scare me so much I would do anything to get the job done, a job which is clearly impossible to manage on your own in the first place...
I would have chosen situations in which you really don't WANT to run out of energy... f.e. you're a hairdresser and in your salon are 20 of the most gorgeous women waiting for you to get their hair done...

capywriter
Activity Score 5509
Copywriter at Freelance
bondagenikkole's picture

dosnt a energy drink do the same thing?

bondagenikkole
Activity Score 32
Featured Content

Latest Collections

Advertisement