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Campers

Campaign
Agency Network: 
Published/Aired: 
May 2011

Description

Print advertisement created by Lowe, South Africa for Tabard, within the category: House, Garden.

Caption

Stops insects bugging people

Advertising Agency: Lowe bull, Cape Town, South Africa
Creative Directors: Kirk Gainsford, Alistair Morgan
Art Directors: Cameron Watson, Sibulele Zihle
Copywriter: Simon Lotze
Photographer: Kristin-lee Moolman
Retouch: Juliet White
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jackmancer2017's picture

It's an old idea - in the sense it's just a "person who used product vs person who doesn't" next to eachother - though nicely worked out.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Tommy G.'s picture

The motion makes this ad very dynamic, that one is my favorite so far.

Tommy G.
Activity Score 897
Graphic Designer at Job seeking
morse's picture

That's pretty cool. I can't recall seeing something similar to this.

morse
Activity Score 18087
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

terryble88's picture

i think this is nice...=D

terryble88
Activity Score 27
Graphic Designer
bhuvneshwar.chd's picture

massage conveyed.

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

mikeelrapido's picture

Ok.

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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http://www.facebook.com/sexinads
http://sexinads.tumblr.com

Nike Diesel's picture

This is an old cartoon/comics bid/joke which was funny hundred years ago. Not very funny IMO.
I like the following campaign so much better than this from Tabard. But that's me :)

http://creativity-online.com/work/myggolf-butt-naked-for-norwegian-bug...
.
http://www.adforum.com/creative-work/ad/player/55336/__tstck__

Nike Diesel
Activity Score 13630
Art Director
MidasTouch's picture

*scratches*

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

thedesignaddict's picture

I love it.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Helmet Chrome's picture

lol

Helmet Chrome
Activity Score 260
Art Director
Glut's picture

bad, next

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
CuriousPencil's picture

For some reason, I see this and hear Queen's "We Will Rock You".

CuriousPencil
Activity Score 4225
Copywriter
Helmet Chrome's picture

I've always wanted to see Tyrone Biggums in a print ad.

Helmet Chrome
Activity Score 260
Art Director
Wordnerd's picture

just a side by side idea executed not to look like it

Wordnerd
Activity Score 6692
Copywriter
agappehp's picture

Clear message - normal idea

agappehp
Activity Score 108
Graphic Designer at Ideia Publicidade
gadgets's picture

Tabard user is egoist. he has two containers and keep them for himself. in the meanwhile his friend cannot sleep because of bugs...

gadgets
Activity Score 1063
ace85le's picture

Very funny and the readers can relate to this.

ace85le
Activity Score 3935
Marketing Manager |

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www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

purshotham's picture

Good execution..

purshotham
Activity Score 457
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