Swing
Description
300000 child soldiers dream of simply being children.
Creative Director: Erik Vervroegen
Art Directors: Ingrid Varetz, Javier Rodriguez
Copywriters: Véronique Sels, Daniel Perez
Photographer: Michael Lewis
this ad has it propuses verry well done
excelent
Know let's show it to the right people...
Strong image - definitely gets the point across.
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"I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death."
- Leo Burnett
Holy haunting visual batman! Sad ad (but by sad i mean good)
*i normally don't get it.*
the guy that loves Erik doesn't really know him.
About this visual and the others,everybody have the same feeling,a great campaing but maybe to much photoshop in it...but this is Evervroegen who takes de final decision,not the cretives.Some of them had a different idea about how to make it but GOD is GOD and nobody can't tell him he is not right...so,a gold lion just shortlisted because of him...I love Erik Vervroegen¡He is so great¡
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