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Rasta guy

Campaign
Agency Network: 
Published/Aired: 
October 2012
Suzuki Print Ad -  Rasta guy

Also From This Campaign 2

Description

Print advertisement created by Africa, Brazil for Suzuki, within the category: Automotive.

Caption

Suzuki SX4 with Sport Shower
Leave the annoying part of the beach at the beach.

Advertising Agency: Africa, São Paulo, Brazil
Chief Creative Officer: Sergio Gordilho
Creative Directors: Guy Costa, Luiz Gonzaga
Copywriter: Raphael Fiuza
Art Directors: Marcio Kota, Thiago Konno
Photography: Gustavo Mendes
Retouch: Raphael FS
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Highest Rated

Roger Keynes's picture

Okay... but, why the black background... and not the beach?

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Shawali's picture

Now that is funny!

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Roger Keynes's picture

Okay... but, why the black background... and not the beach?

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

VampAd's picture

Cuz its beautiful and we agree that the copy and the guy is enough to deliver the idea, right? Awesome ads.

VampAd
Activity Score 1151
ItMatters's picture

i think that's so that you can see the water clearly.

ItMatters
Activity Score 2167
torontose's picture

nice.

torontose
Activity Score 393
Rt_solo91's picture

i think its not at the beach because there trying to say your not really at the beach, your in your car.

Rt_solo91
Activity Score 119
Other at Indiana University of Pennsylvania
somecopywriter's picture

This is hippie abuse. Plain and simple.

somecopywriter
Activity Score 1113
Copywriter at Boomtown
FCStudio's picture

Mmmm…¿?

FCStudio
Activity Score 19
Art Director
Sh4d0w's picture

I dislike it .... Rastas are funny and not annoying ;) i would rather sit with a Rasta for hours than driving around with a suzuki ;)

Sh4d0w
Activity Score 47
Graphic Designer at Aks me personally if you would like to know more about my projects and/or my work place
Nike Diesel's picture

+1 :)

Nike Diesel
Activity Score 13630
Art Director
kleenex's picture

funny ad.

kleenex
Activity Score 51126
Web Designer/Developer
kleenex's picture

funny ad.

kleenex
Activity Score 51126
Web Designer/Developer
tip4u's picture

NOT funny. It looks more an exercise of one of that brazilian ads course. First idea at all.

tip4u
Activity Score 89
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