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axelk's picture

i like this. very neat. it's true that coke doesn't need to write the name of the brand in their ads.

axelk
Activity Score 286
ivan's picture

True, one of the few brands. Nike, Coke, what else?

ivan
Creative Director at Ads of the World
Brainsugar's picture

Sogetex?

Brainsugar
Activity Score 1631
Copywriter
Yr's picture

Pepsi (:

Yr
Activity Score 168
Copywriter
Rattatat's picture

Economist

Rattatat
Activity Score 48
Copywriter
djspiralz's picture

Marlboro

djspiralz
Activity Score 491
Copywriter
PaulyG_fill in the blank's picture

iPod (Apple)

PaulyG_fill in ...
Activity Score 1148
Copywriter
Spanky's picture

playboy
mcdonald's

Spanky
Activity Score 4899
Other
Jet Propulsion Lab's picture

FatBurger.
Hey, at least they tell it like it is. Try their Fat Steak Fries. You don't know what you're missing!

Jet Propulsion Lab
Activity Score 10679
Copywriter
pixelbomb1's picture

pepsi, mcdonalds, apple, adidas, sony, and don't forget wwf®™

pixelbomb1
Activity Score 2385
Other |

Sincerely,
Arnold Santillan
714-206-2459

axelk's picture

judging by the latest campaign, Snickers

axelk
Activity Score 286
djspiralz's picture

BluMarTen roxxxxxx :D

djspiralz
Activity Score 491
Copywriter
Bye's picture

What confuses me though is that enjoy hasn't been their pay off for a long time now.

Bye
Activity Score 1464
mlapoint's picture

are you a client? it's not a tag line.

mlapoint
Activity Score 47
Art Director |

www.lapointdesign.com

Spanky's picture

"enjoy" was their tagline from the mid 90s until a few years ago.

Spanky
Activity Score 4899
Other
Bye's picture

@Lapoint.
It's utter coincidence then? I'm just saying that it's stupid when there's a global campaign running to refer to the old pay off, which is *exactly* what the whole campaign is about. As it's always been with Coca Cola. This is either a scam or it ran years ago. I neither find it smart nor interesting to look at, and with the campaign that's currently running it's completely nonsensical.

Bye
Activity Score 1464
JamurPutih's picture

another sonal dabral.....

great!

JamurPutih
Activity Score 263
Art Director |

end of joy, enjoy

fluffy's picture

Neat idea - look great on a billboard.

fluffy
Activity Score 236
Copywriter
Jet Propulsion Lab's picture

1) No.
2) As a billboard, it'll only look like a half-finished paint job.

Jet Propulsion Lab
Activity Score 10679
Copywriter
B128's picture

I thought the campaign Coke is running this year is
"Live on The Coke Side of Life"???

B128
Activity Score 392
Art Director
Paruku RabidLeroy's picture

Yesh I have heard of those 'Coke side of life' ads, but I didn't expect this one, no way.

Paruku RabidLeroy
Activity Score 112
Other |

I said 'Wooo-hooo.' Happy now?

Bauducco's picture

I liked.

Bauducco
Activity Score 297
Copywriter
itch's picture

simply superb! this is gud!

itch
Activity Score 806
Graphic Designer |

* it's not how good you are. it's how good you want it to be *

fersvax's picture

Sorry, I fell asleep watching this. It's too boring.

fersvax
Activity Score 1239
Art Director |

FER.

Babi's picture

La classse!

Babi
Activity Score 152
Other |

--------------------------------------------
http://lalbumnpo.wordpress.com the very best of non profit campaigns

franksandres's picture

good one

franksandres
Activity Score 172
Creative Director at Ogilvy & Mather
Rog's picture

Very Kewell!

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

tikko's picture

1990"s

tikko
Activity Score 48
Copywriter
ShaniG's picture

Exactly.

ShaniG
Activity Score 17214
Creative Director
sam4grafix's picture

i like this!!

donno mh abt 1990s!

sam4grafix
Activity Score 94
Art Director at IMPACT BBDO, DUBAI |

ITS ALL BEEN DONE!

jennywhx's picture

smart ad, but, i don't like the font the used for the "enjoy".
not match into the whole design.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

jonft's picture

what will neil french say?

jonft
Activity Score 264
Creative Director |

jono

ShaniG's picture

Why Neil French?

ShaniG
Activity Score 17214
Creative Director
ivan's picture

Neil French is famous for his long copy ads. This ad is the exact opposite of his style.

ivan
Creative Director at Ads of the World
Kateter's picture

surfer a bit too little. otherwise - great! 'Enjoy' or 'Coke side of life' - doesn't matter. works with both tags.

Kateter
Activity Score 2029
Copywriter
sammy's picture

we had done a similar one for coke long back, it was titled the flying carpet

sammy
amey_gokarn's picture

sonal 'fucking' dabral

amey_gokarn
Activity Score 20
Art Director
Beto Ramirez's picture

F*ckin' awesome!

Beto Ramirez
Activity Score 4
Graphic Designer (LDG), DLS Media, Universidad de Colima, MEXICO. |

Beto Ramirez.
Designer.
DLS Media.

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