Superpharm Life Print Advert By Saatchi & Saatchi: Scale

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Agency Network:

Saatchi & Saatchi

Published/Aired:

January 2011

Posted:

January 11, 2011

Tags

Description

Print advertisement created by Saatchi & Saatchi, Israel for Superpharm Life, within the category: Electronics, Technology.

Caption

Extremely accurate digital weighing scale.

Credits

Advertising Agency: BBR Saatchi & Saatchi, Tel Aviv, Israel

Chief Creative Officer: Yoram Levi

Creative Director: Nadav Pressman

Creative team: Noam Laist, Aia Bechor

Producer: Odelia Nachmias

Account Supervisor: Ruti Israel

Account Executive: Yael Sulzbacher

Photographer: Menachem Reiss

Photoshop: Eyal Orlee

Jan 11, 2011 - 10:55

Simple and smart. I like it.

ortizon

Activity Score 74

Copywriter

Jan 11, 2011 - 11:44

Coooool!

Jasperafi

Activity Score 21

Graphic Designer at BBR Saatchi & Saatchi

Jan 11, 2011 - 11:51

Nice and simple, gets the point across.

Yazmin

Activity Score 2001

Graphic Designer at ICE

Jan 11, 2011 - 12:06

bullseye! very nice ad!

Activity Score 54

Art Director

Jan 11, 2011 - 12:11

jajajaja is simple... is increible

luispiter

Activity Score 2756

comunication

Jan 11, 2011 - 13:05

simple, but I guess it works.

kleenex

Activity Score 52582

Web Designer/Developer

Jan 11, 2011 - 15:16

nice, very simple

daloprete

Activity Score 50

Creative Director

Jan 11, 2011 - 16:44

Sensitive scale, yes. Accurate scale, though? I guess I don't see that from this cute little ad.

Billoughsby

Activity Score 5150

Art Director |

That's it.

Jan 16, 2011 - 9:14

"Weighs air to an accuracy of .2 kilos, yes folks that's right. TWO HUNDRED GRAMS this little medical device can weigh without blinking. That's your average tumour right there am I RIGHT? What am I asking for this modern miracle? 6.458 apples? 4.28905 medium oranges NO !

"Just send two full bags of Medical Gullibility and we'll ship your scales with a *free surgeon's mask* or stethescope for orders more than 100 units. And don't forget to breathe!!"

CuriousPencil

Activity Score 4225

Copywriter

Jan 12, 2011 - 0:34

hahaha.. awesome!!

copycopycopy

Activity Score 148

Copywriter

Jan 12, 2011 - 0:48

awesome stuff :)

suresh90

Activity Score 620

Art Director at visualizer |

www.creativevideoads.blogspot.com

Jan 12, 2011 - 1:19

i like it, it's very simple!

www.twitter.com/Manus_Arriba

Manus_Arriba

Activity Score 111

Prácticante de JWT Costa Rica

Jan 12, 2011 - 2:13

Precise

robert saravanan

Activity Score 32

Art Director at SON Design Agency

Jan 12, 2011 - 3:19

Could have used some elements than the inhale exhale thing.. the fun is partially lost when the inhale exhale thing comes.

Sdb

Activity Score 1362

Copywriter at Working as an intern with O & M, Kolkata for 6 months

Jan 21, 2011 - 1:13

i agree...........to extremely exagarate the benefit. they cudv used better comparisons

Itumeleng _obse...

Activity Score 78

Planner

Jan 21, 2011 - 1:15

i agree. they cudv exagarated the benefit with better comparisons. and mocked the ordinary scale...... but point is put across very clearly non tthe less

Itumeleng _obse...

Activity Score 78

Planner