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Orchestra

Campaign
Agency Network: 
Published/Aired: 
February 2009

Description

Print advertisement created by JWT, Morocco for Sunsilk, within the category: Health.

Caption

Easy straight hair.

Advertising Agency: JWT, Casablanca, Morocco
Creative Director: Nicolas Geahchan
Art Director / Illustrator: Sirine Sabbah
Copywriters: Sirine Sabbah, Elias Yata
Other additional credits: Ghizlane Amouzai
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Highest Rated

Guest's picture

pointless...

Guest
Guest's picture

pointless...

Guest
john ler's picture

Gimme a gun for those who wrote those puns.

john ler
Activity Score 667
Creative Director at Euro RSCG Casablanca, Morocco
Audrius Kubrik's picture

I would hang those as the paintings, though...

Audrius Kubrik
Activity Score 828
Vilnius
shahidali's picture

why does the lady need to be naked? doesn't have any relevance.
how weard can be the sketch of a lady? the whole story drowned due to this disproportionate figure sketch.
Could have been awsome if execution was proper.

shahidali
Activity Score 4069
Dhaka, Bangladesh |

shahid

TRICKY's picture

its a joke no?

"just commenting to gather points i love free drinks"

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

icanthink's picture

WTF???

icanthink
Activity Score 270
Creative Director
Guest's picture

erm... isn't the copy implying those who use their products are without brains?

Guest
jszczepaniak's picture

I like the idea behind the image, but the copy is really amateur and the execution makes it look like somebody had 20 minutes to hand something in. Napkin sketch + stock photo = Fail.

jszczepaniak
Activity Score 30
revenger's picture

packshot is nice.

revenger
Activity Score 26
Guest's picture

the type face is bad. When people say type treatment, it doesn't mean pick a ugly font and use it.

Guest
Guest's picture

the type face is bad. When people say type treatment, it doesn't mean pick a ugly font and use it.

Guest
Guest's picture

yep.. zapfino works but rarely.

Guest
Guest's picture

yep.. zapfino works but rarely.

Guest
Blair Semenoff's picture

Horrible illustration!

Blair Semenoff
Activity Score 651
TruAction Flix provides companies with a new promotional product aimed toward the youth market. This simple yet highly effective marketing tool touches on the 3 main dynamics of neuromarketing; attention, emotional engagement and memory attention
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