Lunch Box

Agency Network: 
June 2009

Print advertisment created by Lowe, South Africa for Sunlight, within the category: House, Garden.

Sometimes bad things happen to good lunch boxes.

Advertising Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Rui Alves
Art Director: Juliet Honey, Miguel Nunes
Copywriter: Konstant Van Huyssteen
Photographer: Mark Lanning

Comments (12)

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thaistylez's picture
Activity Score 224

what is that scary bug ?

J Designer's picture
J Designer
Activity Score 2420

It’s a Weta. These are mostly found in New Zealand but there are similar species around the world. Unless a cat brought it in it’s really unlikely to see a Weta inside.

alan's picture
Activity Score 19

No, it's actually called a Parktown Prawn and South Africans do find them inside their houses at certain times of the year.

J Designer's picture
J Designer
Activity Score 2420

Sorry my mistake, but it dose look very similar to a Weta.

silvi's picture
Activity Score 4172

This is a little more clear than dog piece

Quinner's picture
Activity Score 48

Seen this idea before. But like it nonetheless

Patata Casada's picture
Patata Casada
Activity Score 118

Ok, i don't like this one... Well, the idea is still good, but that bug is a bit disgusting...

Phil Lestino's picture
Phil Lestino
Activity Score 1684

Just squish the bug...don't protect it with a lunchbox...unless of course the bug was her lunch and she just dropped it accidently

ek kanya's picture
ek kanya
Activity Score 814

?? didnt get it?

am an advertising junkie | read my flog at

xcreativity's picture
Activity Score 2374


=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
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bad astronaut's picture
bad astronaut
Activity Score 544

Feed it to Bear Grylls!

brandingworthspreading's picture
Activity Score 648

The idea is average, but the bubbly logo is out of context.