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Tree

Agency Network: 
Published/Aired: 
August 2009
Description: 

Print advertisment created by TBWA, Costa Rica for Subaru, within the category: Automotive.

Tribeca. 10 air bags. Subaru

Advertising Agency: TBWA, Costa Rica
Creative Director: Byron Balmaceda
Art Director: Gustavo Solis
Copywriter: Jose Coto
Illustrator: Gustavo Solis
Photographer: Gustavo Solis

Comments (10)

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Highest Rated

mrckais's picture
mrckais
Activity Score 417

and bad art

mrckais

Guest's picture
Guest

The idea is very good. But the PS sucks.

dsklan's picture
dsklan
Activity Score 1926
Grace Bastien's picture
Grace Bastien

Ummmm..... I don't get it!.....

mrckais's picture
mrckais
Activity Score 417

and bad art

mrckais

silvi's picture
silvi
Activity Score 4172

Parece un helado. Looks like a big icecream.

Guest's picture
Guest

a soft crash... that's all

joelapompe's picture
joelapompe
Activity Score 3853

Done by Peugeot in France 10 years ago by BETC paris

Guest's picture
Guest

smart did it a few years ago, foam figures, a cow on the road? remember

CurryJ's picture
CurryJ
Activity Score 953

Hey Grace. What I think the ad is trying to say is that with 10 airbags, a tree will be as non-dangerous as a piece of foam (or plastic)...in other words, no damage done. Hope this helps. :)

================================================
I think; therefore I am

Guest's picture
Guest

La idea es buena, pero el trabajo de retoque está muy básico. malísimo la verdad. más aún si lo quieren mostrar por estos medios masivos.

lu*

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