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Stone

Published/Aired: 
August 2007
Description: 

Make your own path.

Advertising Agency: McCann Erickson, Bogotá, Colombia
Creative Directors: Samuel Estrada (VP), Armando Rico
Art Director: Cesar Meza
Copywriter: Armando Rico
Illustrator: Esteban Moreira
Photographer: Charlie Mainardi
Additional credits: Angela Duran, Catalina Sanchez, Jaime Suarez

Comments (20)

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Highest Rated

Davosk's picture
Davosk
Activity Score 4815

Dissapointing. From the thumbnail it looks like a dead rat.

Pauflies's picture
Pauflies
Activity Score 205
Davosk's picture
Davosk
Activity Score 4815

Dissapointing. From the thumbnail it looks like a dead rat.

Brainsugar's picture
Brainsugar
Activity Score 1631

But who did this road, ending on a rock???

capywriter's picture
capywriter
Activity Score 5509

I was thinking exactly the same

_______________________________
writingskills that kill

Willey's picture
Willey
Activity Score 140

i think its easier, time saving and logical to turn round and use an alternative route!

Jon-Paul Mountford's picture
Jon-Paul Mountford
Activity Score 890

Poor idea.
Poor exicution!
We all work in the cliche business, but there's got to a better way to make an idea work.

www.jpmountford.com

oshe's picture
oshe
Activity Score 852

I like it

··o.s.h.e··

Ahmad Hassan's picture
Ahmad Hassan
Activity Score 6

good car

jonybeta's picture
jonybeta
Activity Score 364

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

Ali Alhay's picture
Ali Alhay
Activity Score 2

WOOW what kind of cave is that !!!

bknowlden's picture
bknowlden
Activity Score 3647

In a stetch of the imagination it looks like it MIGHT have started to make a path, but couldn't make it and crashed into a mountain.

Saltsea's picture
Saltsea
Activity Score 319

C'mon! It's clear that the car is Starting a cave...
BTW: my vote is 5.

createrio's picture
createrio
Activity Score 4

ummmmhhh....está muy forzado!!!!
Demasiado!!

misterpanda's picture
misterpanda
Activity Score 282

mal trabajo de photoshop, ademas se olvidaron colocar las huellas del la camioneta, o esta suspendida en el aire?, para colmo lo forzaron demasiado, siguiente!

puppiepoppy's picture
puppiepoppy
Activity Score 1634

SUXS!!!!!!!

puppiepoppy's picture
puppiepoppy
Activity Score 1634

SUXS!

Juan Pablo De Gamboa's picture
Juan Pablo De Gamboa
Activity Score 165

Should say DONT DRINK & DRIVE

floydeepurple's picture
floydeepurple
Activity Score 349

May be they could have said something on the lines of - 'What is dead end?' OR 'There is no dead end'. But still, it would sound like an over exaggerated hyperbole.

looshez's picture
looshez
Activity Score 40

It's probably a tunnel, in real life.

Zeus's picture
Zeus
Activity Score 906

caminante no hay camino...se hace camino al andar jejejejeje
demaciado exagerado

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