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The First Tweet

Campaign
Agency Network: 
Published/Aired: 
February 2012

Description

Print advertisement created by TBWA, Australia for Stihl, within the category: House, Garden.

Caption

Where the first tweet was posted.
Get real. Get outside.

Advertising Agency: WhybinTBWATequila, Melbourne, Australia
Executive Creative Director: Paul Reardon
Art Director: Amelia Birrell
Copywriter: Chris Ellis
Account Director: Laurelle Esse
Account Manager: Niki Rawling
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Akshaya Singh's picture

Nice campaign .... Good work guys ... Excellent copy, art wise could've been better .. but still ... Nice work. Though, the irony of this campaign is that it's coming from the makers of Chainsaw ( was forced to go and find out more about the company) ... Now if you're planning to go Out in Nature... with a chainsaw. I would rather that you stay home...

Akshaya Singh
Activity Score 162
Copywriter |

Amateur for life!

andylefty's picture

It's a formulaic approach, executed with nice copy as stated.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
Blashyrkh's picture

Enjoy the tweet, take down the tree.

Blashyrkh
Activity Score 32890
Art Director
whitewhite's picture

it's not just chainsaws....it could even be landscaping

whitewhite
Activity Score 251
Copywriter
Blashyrkh's picture

My fault then. When I see Stihl logo first thing it comes to my mind is chainsaw.

Blashyrkh
Activity Score 32890
Art Director
mitali prasad's picture

hey,,,,white,white,,,,,please explain,,what is the product actually.,,? looks interesting,,,but what company is chainsaw?

mitali prasad
Activity Score 458
General Manager
mitali prasad's picture

someone plese reply,,,,why doesn't anyone reply to my comments?

mitali prasad
Activity Score 458
General Manager
khalowie's picture

works but what is it trying to sell?

khalowie
Activity Score 10
Marketing Manager at SM Supermalls Global Pinoy
mitali prasad's picture

that was my question too khalowie,,,!

mitali prasad
Activity Score 458
General Manager
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