Stihl Print Advert By Winsper: Grass trimmer

Agency Network:

Winsper

Published/Aired:

March 2009

Posted:

April 08, 2009

Also From This Campaign 3

Stihl: Blower

Stihl: Chainsaw

See Full Campaign

Tags

Description

Print advertisement created by Winsper, United States for Stihl, within the category: House, Garden.

Caption

Engineered to give every job a professional-looking finish.
STIHL grass trimmers are designed to give you long-lasting value with a reliable edge. Engineered with smooth-starting, low-emission engines, they give you the power to do more. You can find them exclusively at more than 8,000 independent dealers nationwide. People who service what they sell and can help you make a smart buying decision—from first start to great-looking finish.

Credits

Advertising Agency: Winsper, Boston, USA

Creative Director: Steve Bautista

Art Directors: Brian Fandetti, Mitch Lunsford

Copywriters: Steve Bautista, Chris Lee

Photographer: Ed James

Retouching: Act Two Um/Stuart Callow

Apr 08, 2009 - 6:07

Fantastic. I've not seen this particular technique used in the last 6 months.

Ravages

Activity Score 842

Copywriter at Chennai, India |

C
--
http://cc-portfolio.blogspot.com | http://www.selectiveamnesia.org | http://www.flickr.com/photos/ravages

Apr 08, 2009 - 7:55

then why don't you direct us to links that actually show the work you're referring to? you're annoying

Guest

Apr 08, 2009 - 11:41

I don't mean to be harsh, but are you serious? You really need links to prove to you that a product interacting with the type in a seemingly real newspaper article has been done before? Wow. You must be new to advertising. It's been done many, many times. Where is joelapompe when you need him?

That said, I still like the ads. I'm always a fan of using the medium creatively, despite the fact it has been done several times.

Flurb

Activity Score 263

Creative Director

Apr 09, 2009 - 16:57

he is quite annoying though.

Apr 08, 2009 - 13:58

A) I may be annoying. But that doesn't change the fact that I am right.
B) It has never been my job to supply links. It never will.
C) If you want links to tell you that playing around with newspaper copy to demonstrate product claims has been done before, you 1) should go find them yourself and 2) are still new to/in advertising