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Comments (13)

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Highest Rated

The name is White's picture
The name is White
Activity Score 82

Coming from South Africa, I find this campaign hard to follow.
Net#work BBDO, good agency, but not one of your best works.
Actually... No-one gets it. Sorry Guys.

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mrtalented's picture
mrtalented
Activity Score 2171

what's the idea? i saw only nice photos.

wgeddes's picture
wgeddes
Activity Score 298

when i was a smoker, i can't say i ever visited anywhere that looked like this.
-
http://www.freerangerobot.com

justpassingby's picture
justpassingby
Activity Score 1368

i dont get it either. I used to be a smoker when i was a teenager and i used to love hanging out in dark alleyways smoking. This ad aing gonna stop no one from smoking. Just give up guys, its a drug and people will only stop if they really want to.

addyhoch10's picture
addyhoch10
Activity Score 2592

i think that (good) anti smoking ads are immensely important. of course they won't ever make anyone stop smoking instantly. their task is to decry smoking and the smoking "lifestyle", or rather remind people of the dangers of smoking. anti smoking campaigns are necessary as an offset to the "coolness" image of smoking that is still being spread by films etc.

but i also doubt that this campaign could discharge this task

AdDavid's picture
AdDavid
Activity Score 406

i don't know if i got this right... as south african law banned smoking in public places & workplace, smokers go to these alienated dingy alleys for smoking.

theredm's picture
theredm
Activity Score 252

That's the only thing I'm inferring from this ad.

juliangray's picture
juliangray
Activity Score 987

in that case, is not SMOKING what takes you to this places is the goberment ban. Knowing this it makes me wanna smoke in a legislators face, and im not even a smoker.

novel's picture
novel
Activity Score 190

he???!!!
what d....!!!

::son of mount malang::copywriter of matakreasi
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::

tadkamaarke's picture
tadkamaarke
Activity Score 93

wild sex, drunken brawls, cheap homes and my profession as a graffiti artist could also take me here..

tadkamaarke's picture
tadkamaarke
Activity Score 93

wild sex, drunken brawls, cheap homes and my profession as a graffiti artist could also take me here..

The name is White's picture
The name is White
Activity Score 82

Coming from South Africa, I find this campaign hard to follow.
Net#work BBDO, good agency, but not one of your best works.
Actually... No-one gets it. Sorry Guys.

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The name is White's picture
The name is White
Activity Score 82

I think the line should have read: "Smoking gets you nowhere."
If thats the point...

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x-men's picture
x-men
Activity Score 340

good place to smoke a joint

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