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Jumbled Conspiracy, Bed room

Campaign
Agency Network: 
Published/Aired: 
May 2011

Description

Print advertisement created by DDB, India for Stedfast, within the category: Office Equipment.

Caption

They'll never put the story back together.
Stedfast Paper Shredders

Advertising Agency: DDB, Mudra, India
Chief Creative Officer: Bobby Pawar
Executive Creative Director: Nirmal Pullickal
Creative Director: Raylin Valles
Copywriters / Art Directors: Saachi Sharma, Raylin Valles
Photographer: Amol Jadhav
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Prof's picture

This idea must have been a playground to execute. creatives gone wild.

funky in a way, but i don't like the non-expressive face of the female model.

in some parts it seems outstandingly well retouched, but then other objects just look like bad copy paste.

rushed maybe? dont give me the "its a style" excuse.

Prof
Activity Score 1449
Copywriter |

Quite really.

Mr. ok's picture

ok

Mr. ok
Activity Score 37
Art Director
advertising ninja's picture

instead of forcing yourself to find all this odd stuff you shouldve tried to find a story, shred it and show it to us in a way we would perceive it as "shredded". now, i dont know, it looks like a good concept not properly executed, underachieving.

advertising ninja
Activity Score 616
Art Director at brain, warsaw
gioborde's picture

Completeley agree

gioborde
Activity Score 1387
Art Director at LEO BURNETT |

GiBo

jackmancer2017's picture

I quite like the idea - I was like 'wtf' till I red the copy, which it exactly aimed at. But for me this is just an ad that's a really nice ad for AotW, a bit less for the sales part.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
miko1aj's picture

it's great concept, well executed (with some exceptions as prof. said it well), but i have a small problem. It shows that i can't match the details, but in fact i can still guess more or less properly the "big picture" of what happened. But anyway i like this approach.

miko1aj
Activity Score 3086
luispiter's picture

jajajaj que publicidad mas rara

luispiter
Activity Score 2756
comunication
kleenex's picture

HUH@!!?!?!?!?

kleenex
Activity Score 51110
Web Designer/Developer
tamer samy's picture

Awesome campaign..

tamer samy
Activity Score 681
Photographer at LEAP STUDIOS |

TAMER SAMY
www.leapstudios.net

thedesignaddict's picture

Really great idea. Nice work.

thedesignaddict
Activity Score 5403
Art Director at Freelance
createwitty's picture

awesome concept...vibrant nd colourful execution for a rather boring product category...this is simly great...beautiful artwork..

createwitty
Activity Score 204
ace85le's picture

Love it. Concept is old but I like the treatment!! At least it made me scrutinize all the little details lolz.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Kriativity's picture

i like it man!

Kriativity
Activity Score 414
Paloma's picture

brilliant

Paloma
Activity Score 531
calvinslogic's picture

BRILLIANT

calvinslogic
Activity Score 23
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