Stamps campaign, Animals

March 2007

Current conservation projects guarantee the survival of one species: The moth.
Bureaucracy kills nature. Demand approval for preservation laws of the rain forest.

Advertising Agency: F/Nazca S&S, Brazil
Creative Directors: Fabio Fernandes, Eduardo Lima
Art Director: Marco Monteiro
Copywriter: André Kassu
Illustrator: Lobo

Comments (5)

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drizae's picture
Activity Score 503

Really nice to see different copy used in each ad.

Fail Harder.

Rog's picture
Activity Score 6080

So clever, it's dumb.

>>>> That's not an ad. THIS is an ad.

me thinks's picture
me thinks
Activity Score 722

Yep,works for me.

purplesimon's picture
Activity Score 473

I like it but there's a part of me that questions the copy line: Bureaucracy kills nature. Demand approval...

The reason I have a problem with this comes back to the use of the word bureaucracy,
because where I come from legislation is a level of bureaucracy. So in a sense it make no sense.

But somehow I still like it.

elmikel's picture
Activity Score 1147

This is cool! nice art direction!