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Skeleton, 2

Campaign
Agency Network: 
Published/Aired: 
March 2009

Description

Print advertisement created by JWT, Brazil for SOS Mata Atlântica, within the category: Public Interest, NGO.

Caption

The devastation of one species devastates others.

Advertising Agency: JWT Sao Paulo, Brazil
Creative Directors: Mario d'Andrea, Roberto Fernandez
Art Director / Illustrator: Pedro Izique
Copywriter: Christian Fontana
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dsklan's picture

this is what we call a "wolperdinger" in bavaria;)

dsklan
Activity Score 1926
Art Director at homeshop
Guest's picture

Great! Thank God something different in this category. Congrats!

Guest
Guest's picture

boring

Guest
Guest's picture

Doesn't work for me. Maybe for the judges. But it doesn't work in real life. So, I don't like it.
I was meant to the prizes. It's a pitty.

Guest
Guest's picture

It works for everyone but envious jerks like you.

Guest
Stevil's picture

Again... I long for the day where there can be an ad on this site without people getting rude and unprofessional! If this is your work and someone criticizes it, give an intelligent counter-point argument. Not a sophomoric reply like the one above. If you can't do that, keep it to yourself!

Stevil
Activity Score 108
Graphic Designer at Bluffton, IN
Guest's picture

Old idea. Great illustration.

Guest
sold's picture

forced

sold
Activity Score 3305
Copywriter
Guest's picture

Great art direction.

Guest
capywriter's picture

the insight is ok, but I don't see the reflection of it in the visuals

capywriter
Activity Score 5509
Copywriter at Freelance
Guest's picture

amazing.. where's the idea come from? :)

Guest
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