Construction Shadows

Agency Network: 
October 2010

Print advertisment created by Y&R, Panama for Sony, within the category: Electronics, Technology.

Noise Cancelling Headphones

Advertising Agency: Cerebro Y&R, Panama
Creative Director: Jorge Heilbron
Art Directors: Jorge Muñoz, Alberto Weand Ortiz
Copywriters: Jorge Heilbron, Jorge Tavera
Illustrator / Photographer: Josefina Pro
Digital Retouchers: Raul Pardo, Alberto Weand Ortiz

Comments (6)

Log in or register to post comments
rakel's picture
Activity Score 250

everything works fine... but i think i dont like the pruduct right on top of the model.

Ron Burgundy's picture
Ron Burgundy
Activity Score 1630

I like the idea, art direction coulda been more in favor of product

I saw just the shadows at first and though of the Hiroshima People shadows at first...thought the product could cancel out the sound of an A-Bomb... impressive :)

kulago's picture
Activity Score 101

Concept wise it is good, maybe find a way to place the product in a good manner...look like a big bubble thing hanging which look not very normal.

nathalie d's picture
nathalie d
Activity Score 31


Jon-Paul Mountford's picture
Jon-Paul Mountford
Activity Score 890

the Hiroshima thing, was the first thought I came to as well.
I find them a little spooky.- ghost's etc..

it's a good concept,
Perhaps had the contrast been turned down a little it would be a little more real world.

HellFish's picture
Activity Score 185

I love it, great concept.