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Rog's picture

Interesting Art Direction.
Otherwise, it's not grabbing me.
Rzzz Crzzz Rzzzz?

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Rusio's picture

Ok, if I dont listen to a snake, it will bite me.
Doesn`t make sense for a voice recorder.
Nice art.
Thumbs Down.

Rusio
Activity Score 326
Copywriter
adstrike's picture

Ok, if I dont listen the snake, it will bite me, BUT if you have a panasonic recorder you can tape your death... this product is great... jajajaja (now Seriously this ad have a big lack of logic)

adstrike
Activity Score 334
Copywriter
bust-four-north's picture

Art Direction - Excellent. I think I should broadcast it to the whole world. Let me just see if there's more proofreading to be done on The Diary of Linda Lovelace, the Kedah version.

bust-four-north
Activity Score 32
Illustrator
johngoa's picture

I dont think Adam & Eve will listen to it this time.

johngoa
Activity Score 13
Graphic Designer
Rog's picture

Gentlemen.
Check out the rest of the campaign.
I think that will help.
(It helped me.)

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

adstrike's picture

you need a lot of help to understand everything...

adstrike
Activity Score 334
Copywriter
Rog's picture

If, by the word 'you', you mean you... then yes, you do need a lot of help. ;)

"It's Mabo. It's land rights. It's the VIBE, your honour!"

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

No fixed abode's picture

I have no idea what this means. Help.

No fixed abode
Activity Score 380
Copywriter
Rog's picture

The art directión's pretty over the top isn't it, NFA?
Plus the wording and typography is really weird too, don't you think?
Now, check that tagline again.
It's better if you ...... to it.
Warmer?

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Ab_Wahid's picture

crazy ad

Ab_Wahid
Activity Score 36
Graphic Designer |

wahid

basuca's picture

good art director X lazy copywritter.

basuca
Activity Score 48
Graphic Designer
A. J. SMITH's picture

Art Direction on this is class!

I like the idea too actually.

Yep, I like this one all round.

A. J. SMITH
Activity Score 2822
lsadunb's picture

Good campaign. But here in Brazil a radio spot was made with the same idea. A man spoke "Figaro"'s lyrics without the melody. It sounded like shit. And than the signature "Melody is everything" for a radio producer.

lsadunb
Activity Score 571
Copywriter
Rog's picture

Speaking of radio...
this is also clever in terms of the 'zig when they zag' media strategy.
A print ad for a "better if you listen" message.
Great call, Planners!
Coool.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

ozamu's picture

Excelente campaña muy buena sobre todo por que la direccion de arte es super interesante, casi como una propuesta nueva, me parece novedoso y sobre todo es una campaña "amable" osea da gusto verla, ademas el concepto es bueno aunque un poco rebuscado con respecto al producto, creo que el beneficio tangible no se si sea tan importante para el consumidor pero por lo menos a nivel creativo se sale de lo clasico del producto y eso es un punto a favor....muy buena campaña...felicitaciones otra vez....

ozamu
Activity Score 60
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