Fruit & Fish

Agency Network: 
July 2008

Print advertisment created by TBWA, Norway for Smartfish, within the category: Non-Alcoholic Drinks.

Mixed like never before.

Advertising Agency: TBWA\Oslo, Oslo, Norway
Strategy / Media: Naked Communications, Oslo, Norway
Executive Creative Director: Erik Heisholt
Creatives: Erik Heisholt
Illustrator: Remi Juliebø

Comments (16)

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capywriter's picture
Activity Score 5509

They will need a more persuasive campaign to make me drink that.

BFB's picture
Activity Score 936

They actually jsut persuaded me not to drink that

FlyingDogs's picture
Activity Score 968

I just have to, have to, have to try that!!

JacelynAngel's picture
Activity Score 59

I just have to, have to, have to not try that!!

bhangbhang's picture
Activity Score 44

They would need a shotgun at my head to make me drink that...dunno if it's the artwork or because it's fish juice

NatalieM's picture
Activity Score 1685

The art is awesome! The product, however, might be gross. Does it really taste like fish and fruit?! Or is it just full of omega-3?

Leeds United's picture
Leeds United
Activity Score 92

It actually tastes like a fruit juice. Another ad they did a few months ago shows the snowboard ace Terje Håkonsens puke, so they don´t excactely follow the rules of soft drink advertising.

mark3r's picture
Activity Score 1949

The Art is great! But its not appetizing. Although it does appeal to me...

kurtberengeiger's picture
Activity Score 7323

From the looks of the advert, I'll be trippin' for days if I drink any of that stuff.
Pour me two thank you... ;)

STRTLRS's picture
Activity Score 1601

This probably tastes like shit. Like the art, very Bosch-esque.

I think, therefore... yeah.

sneakyhands's picture
Activity Score 1857

for someone who is grossed out by the thought of clamato, this has pretty much locked me out of ever trying this. i do, however, love the art.

alvinpck's picture
Activity Score 1467
justeelona's picture
Activity Score 27

wonderful . are you a illustrator ~

floydeepurple's picture
Activity Score 349

nice idea. nice art. but the colours are very dull. should have been more bright & happy. but really, these dull colours are killing this ad.

the Pun-isher's picture
the Pun-isher
Activity Score 228


j2mango's picture
Activity Score 534

would you like to try this
not me