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Fairytales of the Czech republic, Water Elf

Campaign
Agency Network: 
Published/Aired: 
May 2016

Description

A long term campaign with objective to build the image of ŠKODA among Czech families with children. We turned the Czech republic into the land of elves. This platform would allow us to create content that could grow over time. The prints are hand made.

Print advertisement created by Leagas Delaney, Czechia for Skoda, within the category: Automotive.

Advertising Agency: Leagas Delaney Prague, Czech republic
Creative Director: Tereza Sverakova
Art Directors: Lauren van Aswegen, Kristina Ambrozova, Jan Tomasek
Copywriter: Tereza Sverakova
Photographer: Marek Bartos
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vote4pedro's picture

Looked good in the thumbnail. Not so much once you click on it.

vote4pedro
Activity Score 4601
Copywriter
dbor's picture

---We turned the Czech republic into the land of elves---
Are you nuts?

dbor
Activity Score 1455
Wordfruit's picture

I don't see anything great here.

Wordfruit
Activity Score 1023
kleenex's picture

not great, but not awful.

kleenex
Activity Score 51110
Web Designer/Developer
MicheleVirgilio's picture

illustrations are nice but the ad not so much

MicheleVirgilio
Activity Score 2617
F-16's picture

Beautifully crafted set of 3. Love all the details!

F-16
Activity Score 7
Producer/Director
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