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Climber

Agency Network: 
Published/Aired: 
May 2010
Description: 

Print advertisment created by Road, Spain for Skoda, within the category: Automotive.

New Skoda Superb Combi. More panoramic sunroof than ever before.

Advertising Agency: Road, Barcelona, Spain
Creative Directors: Emilio Lezaun, Marc Mallafré
Art Director: Marc Mallafré
Copywriter: Aitor Borrás
Photographer: Garrigosa Studio

Comments (6)

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Highest Rated

Guest's picture
Guest

fantastic idea. Whats so hard to understand??? The sunroof is so panoramic, or rather wide, that it'll allow more than just the sun and the breeze to get in. So here they show a climber who falls right into the.... shit its so obvious cant u understand???

TommyO's picture
TommyO
Activity Score 1866

That's a little off, I'm afraid. You may see the car near a building where people clean the windows, but not so close to a mountain where people climb.

Guest's picture
Guest

im sorry, i dont understand what is the relation between a car and something that falls of the sky, is not even an insight; for me is a forced situation, but if you can explain me, maybe i'll catch the idea.

Hibon's picture
Hibon
Activity Score 3734

Forced...very forced.

Simple ideas are the best !

pdabhinav's picture
pdabhinav
Activity Score 100

i like it

Guest's picture
Guest

fantastic idea. Whats so hard to understand??? The sunroof is so panoramic, or rather wide, that it'll allow more than just the sun and the breeze to get in. So here they show a climber who falls right into the.... shit its so obvious cant u understand???

Beamen's picture
Beamen
Activity Score 225

Bondage? ^^

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