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Defy genetics, 2

Campaign
Agency Network: 
Published/Aired: 
January 2009

Description

Print advertisement created by The Furnace, Australia for Skins, within the category: Fashion.

Advertising Agency: The Furnace, Sydney, Australia
Executive Creative Director: Rob Martin Murphy
Head of Art: Paul Fenton
Art Director: Anna Short
Copywriter: Jessica Thompson
Photographer: Andreas Smetana
Retoucher: Electric Art
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Highest Rated

Guest's picture

weird foot.

Guest
NastyJester's picture

Kick the living shit out of yo' fat ass. Ballsy I guess. And it looks nice.

NastyJester
Activity Score 740
Copywriter
Guest's picture

I like it, it has attitude and really puts across its energy

Guest
santorini's picture

So, we use our energy only to smash peoples... nothing positive...

santorini
Activity Score 60
Copy Writer, Paper Rhyme, Dhaka, Bangladesh |

smile plz!!!!

Guest's picture

Not to "smash peoples", but to defeat oneself in order to improve and look better. Great insight.

Guest
Guest's picture

Great work on Art but can somebody help me to understand quite comprehensively how it have been done, I mean how much is real photography and how much part is photoshopped.

Guest
Jon-Paul Mountford's picture

Violence as advert...hmn not so sure.
still not convinced..

there's a making of at this link..

http://www.thefstopmag.com/?p=590

----------------------

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

Guest's picture

Great work on Art but can somebody help me to understand quite comprehensively how it have been done, I mean how much is real photography and how much part is photoshopped.

Guest
Adaddicted's picture

... and your name is Anna Short '; )

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

CopywriterInTraining's picture

Two things, 1.) Awesome that she can kick that high, and 2.) is it just me, or does the name "skins she" (when said fast) sound Chinese?

CopywriterInTraining
Activity Score 162
Copywriter at It's a little place called Powers Agency
Guest's picture

people need to stop doing the exact same ad multiple times then call it a campaign

Guest
morse's picture

Why?

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

Done by BBH, last TV ad for VW. Engineer fighting against himself.

Guest
morse's picture

This is a bad dream. But certainly got my interest.

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Guest's picture

weird foot.

Guest
Guest's picture

bad ad

Guest
Guest's picture

wieden+kennedy has done it as well

Guest
Guest's picture

the feet is bizarre.
ninja girl is back!!!

Guest
Emran Hayat's picture

not really bad i guess

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Guest's picture

山炮

Guest
Damilexydollzz's picture

This is Komolafe Oluwadamilola of Caleb university imota Lagos state- this makes you know more about your ability to do stuff.it deals with you finding more about your inbuilt ability.

Damilexydollzz
Activity Score 12
Tas-Kat's picture

FINSH HER!!!!!!!!!!!!!!!!!!!!

Tas-Kat
Activity Score 2
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