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Published/Aired: 
November 2008

Description

Illustrator: Scott C.

Print advertisement created by Fuel, Portugal for Show Off Films, within the category: Professional Services.

Caption

Because there are already enough ways to kill your idea.

Advertising Agency: Fuel Lisbon, Portugal
Creative Directors: Pedro Bexiga
Art Director: Pedro Bexiga
Copywriter: Marcelo Lourenço
Retoucher: SniperShot
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Guest's picture

idea: titanic and ice berg idea killer: cliche

Guest
snolet's picture

"A good idea and an anonymous guest commenter" Because there are already enough ways to kill your idea.

snolet
Activity Score 104
Art Director at Propage
Ad_Man's picture

good one.

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Guest's picture

dude/chick...nice.

Guest
Guest's picture

ahahah! true!

Guest
Guest's picture

idea sinked

Guest
dsutula's picture

The BEST way to make something stick is to take something familiar and tune it to your message. Brilliant. (And anyone who has ever been in the ad industry knows this situation well and can relate. very good. BTW: Cliche is cliche because it resonates with people.

dsutula
Activity Score 29
Copywriter at polkadotpeeps ltd. |

David Sutula | polkadotpeeps | everything matters.

Guest's picture

Liking on this ad. Mr. award man to watch and to gold it with pencil in showing book.
All ad on campain is fancy time and nice.
Bringing happiness to mouth and lol in looking.
Art, it gud and pleasing.

dun nice to all peoples who making ad.

Guest
Grrrr's picture

Love the copy. Pleaze do right more, deer Guest commenter.

Grrrr
Activity Score 1961
Illustrator
Guest's picture

Wow.

I'm also just a guest but seriously, this is like a joke.

Guest
Guest's picture

Recommendation

Guest
eject's picture

Excelente campaña
h

eject
Activity Score 69
Guest's picture

CREATIVE MIND EAISLY EXPLORE .... hOW TO KILL AN IDEA.
very creative effort.

Guest
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