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Guest's picture

So, um... the target represents the audience and the arrows represent this ad?

Guest
Guest's picture

No, the arrows represent your brain capacity to understand a good and clever ad, and the target.... do i need to say more?

Guest
Guest's picture

nah, you really need to try something else with your life, not ads. you just don't get it. you've been blinded by pure awesomeness

Guest
drunk dave's picture

That is sooo funny. I love this idea! Drunk Robin Hood, cool.

drunk dave
Activity Score 1066
Copywriter at Publicis South Africa
anuraag01's picture

And nice art, too.

anuraag01
Activity Score 13
sneakyhands's picture

very nice. it feels a little obvious, but it looks great and puts Sherwood in a fun place. as a strongbow fan, i'm excited to try it.

sneakyhands
Activity Score 1857
Copywriter
john doe's picture

nice one. first laugh this morning.

john doe
Activity Score 1571
Art Director
Zidor's picture

ahahah good one!
One thing though: it's hard to get drunk on cider...

Zidor
Activity Score 60
Guest's picture

Try the 5 liter plastic bottle of Woodpecker!! Succes guaranteed!

Guest
mattndan's picture

Not really, it's pretty much the same as beer!

mattndan
Activity Score 953
JPhilly's picture

It's about the same alcohol content, but have you tried drinking a 6 pack of cider (strongbow in my case). Not too easy on the stomach. Anyway, I think it's funny. A bit obvious, but not TOO obvious to work well.
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http://jakephillips.wordpress.com

JPhilly
Activity Score 173
Student- Ohio University |

---
Website: http://jakephillips.net
Blog: http://jakephillips.wordpress.com

sneakyhands's picture

i normally get strong bow in 4 pack tall boys, but i see your point. by the fifth one, i don't want one, but by after a fair amount of beer, it hits the spot. however, if we're debating acidity and sugar content, then we're far beyond talking about the ad, so it's done its job.

sneakyhands
Activity Score 1857
Copywriter
Wordnerd's picture

yeah, nice. it's hard to advertise the real benefit of alcohol in an ad. and they did it with the right feeling and in a funny way. good job

Wordnerd
Activity Score 6692
Copywriter
Guest's picture

Brilliant!!! Wish I'd done this one...oh well, gonna have to drown my sorrows instead.

Guest
Guest's picture

Hey Zidor, I've been soooooo slammed on cider! maybe you just didn't do it right?? Great ad though, let's meet over a coupla Sherwood's...

Guest
Shanty Mathew's picture

Real good one. Especially the clever link to the product name.

Shanty Mathew
Activity Score 130
Creative Director at United Media Services, Muscat |

"A good advertisement is one which sells the product without drawing attention to itself." - David Ogilvy

cperry's picture

hahah nice work!

cperry
Activity Score 280
dshott's picture

Best set of comments I've seen on this site so far.

Zidor try Olde rosie
(http://www.therumboldarms.co.uk/images/old_rosie_box.jpg)
That'll get the smash-eye going

dshott
Activity Score 475
Kinneir Dufort - Industrial Designer |

Duncan
http://www.dshott.co.uk

Guest's picture

Nice one...look at the image there is "someone" watching you;)

Guest
Guest's picture

beautiful photography

Guest
sakibafridi's picture

The buck in the background is happy they've been drinking too.
Clever work guys.

sakibafridi
Activity Score 167
Art Director |

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http://www.sakibafridi.com

Guest's picture

entertaining. I would try the product and most importantly remember the name too. Another good cider with a much higher alcohol content K, black bottle with a big red K on the bottle.

Guest
Guest's picture

fun. smart. LOL!

Guest
psalyms's picture

creative.

psalyms
Activity Score 116
advertising |

Curiosity is also the mother of invention.
theBUKofPSALMS.

Guest's picture

nice looks, the idea is solid but whit that brief you should be doing much more better and less expected.

first thougth, but well excecuted.

Guest
mark3r's picture

Great Ad. Spot on execution & idea.

mark3r
Activity Score 1949
Art Director at Scout
Conceptual-eyes's picture

Very good. 7/10

Conceptual-eyes
Activity Score 1475
Copywriter
Guest's picture

Very very good. Congratulations to those who have seen the Hart in the background... but there's another one in this picture.
So ? I think that's a pretty good work. Made with style. Very impressive. Etienne, A.D. in Reunion Island.

Guest
Guest's picture

for the first comment, ads are not your thing, try accounting maybe you'll have potential there. don't look at anymore ads. you'll go blind from pure awesomeness

Guest
_yan_'s picture

Nice!

_yan_
Activity Score 162
Guest's picture

Sweet...

Guest
Sdb's picture

Like it..

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
meokhan's picture

i thing idea is good and nice..

meokhan
Activity Score 50
pakistan sind jamshoro cead
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