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Knight

Agency Network: 
Published/Aired: 
January 2012
Description: 

To demonstrate the power of radio advertising, Shapa points out that you can conjure up any story using nothing but sound. To show this, we see here the bizarre set-up of a recording studio where the presenter has become a knight who speaking from inside a stable.

Print advertisment created by Saatchi & Saatchi, Israel for Shapa, within the category: Professional Services.

Advertising Agency: BBR Saatchi & Saatchi Tel Aviv, Israel
Chief Creative Officer: Yoram Levi
Creative Director: Tomer Gidron
Art Director: Kamil Mekhti
Copywriters: Eyal Padan, Matan Yedidia
VP Client Service: Nir Federbush
Account Supervisor: Nataly Ziv
Account Executive: Shir Herman
Producer: Bosmat Marmarely
Photographer: Iddo Lavie

Comments (6)

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Hadrons's picture
Hadrons
Activity Score 6041

Lame. sorry guys.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

clearsky1989's picture
clearsky1989
Activity Score 429

Thus, the knight in shining armor embraced peace and became a Radio jockey!

emilyzing's picture
emilyzing
Activity Score 349

i like the visual but not the copy as much.

stickynotes's picture
stickynotes
Activity Score 1094

i would have loved to see a whole series. but with nicer art work.

kleenex's picture
kleenex
Activity Score 50502

HUH?!?!?!!?

deangah's picture
deangah
Activity Score 119

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