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Knight

Agency Network: 
Published/Aired: 
January 2012
Shapa Print Ad -  Knight

Description

To demonstrate the power of radio advertising, Shapa points out that you can conjure up any story using nothing but sound. To show this, we see here the bizarre set-up of a recording studio where the presenter has become a knight who speaking from inside a stable.

Print advertisement created by Saatchi & Saatchi, Israel for Shapa, within the category: Professional Services.

Advertising Agency: BBR Saatchi & Saatchi Tel Aviv, Israel
Chief Creative Officer: Yoram Levi
Creative Director: Tomer Gidron
Art Director: Kamil Mekhti
Copywriters: Eyal Padan, Matan Yedidia
VP Client Service: Nir Federbush
Account Supervisor: Nataly Ziv
Account Executive: Shir Herman
Producer: Bosmat Marmarely
Photographer: Iddo Lavie
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Hadrons's picture

Lame. sorry guys.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

clearsky1989's picture

Thus, the knight in shining armor embraced peace and became a Radio jockey!

clearsky1989
Activity Score 429
Copywriter at Grey
emilyzing's picture

i like the visual but not the copy as much.

emilyzing
Activity Score 349
stickynotes's picture

i would have loved to see a whole series. but with nicer art work.

stickynotes
Activity Score 1094
kleenex's picture

HUH?!?!?!!?

kleenex
Activity Score 51078
Web Designer/Developer
deangah's picture

Dislike

deangah
Activity Score 119
Graphic Designer
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