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Agency Network: 
Published/Aired: 
December 2009
Description: 

Seven Luck Casino is only for foreign visitors to Korea. Thus, this creative was exposed on the spot for foreigners like airport billboard, guidebook, or airport pop.

Print advertisment created by Daehong, South Korea for Seven Luck, within the category: Gaming.

Welcome to Korea, if you remember the followings:
1. It is illegal to take national treasure abroad.
2. It is legal to take korean luck abroad.

Advertising Agency: Daehong Communications, Seoul, Korea
Creative Director: Sunghyun Baek
Art Directors: Insung Seo, Sanghyun Oh
Copywriters: Hyoungju Lee, Kikwan Lee
Illustrator: Juyong Lee
Photographer: Yuseok Chung

Comments (9)

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morse's picture
morse
Activity Score 18024

Copy and typography is not good.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

she_kai's picture
she_kai
Activity Score 221

don`t take national treasure abroad ,if there has any

Althrough this one sucks , it`s the best corean ad i`ve ever seen

aldemar's picture
aldemar
Activity Score 45

the ideas are very well chained

Marlus Lau's picture
Marlus Lau
Activity Score 1808

Great image!

anHiiieeta's picture
anHiiieeta
Activity Score 328

good art

richter's picture
richter
Activity Score 2

Lost in translation ....

mgriff21's picture
mgriff21
Activity Score 592

Nice art direction on all of these. Well done!

I'm here doing this, but feel I should be there doing that. But to do that, I have to be doing this. Does this make sense or do I have to explain that?

rolling.stone's picture
rolling.stone
Activity Score 2741

good series

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~ Quite obviously, I have gathered no moss ! ~

slip's picture
slip
Activity Score 919

pagan.

SJB

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