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Agency Network: 
Published/Aired: 
February 2012

Description

Print advertisement created by TBWA, Turkey for Second Chance 2nd Hand Vintage Boutique, within the category: Fashion.

Caption

Best of 60′s Clothing at “Second Chance” Vintage Boutique

Advertising Agency: TBWA, Istanbul, Turkey
Executive Creative Director: Ilkay Gurpinar
Copywriter: Evren Dograr
Art Director: Caglar Biyikoglu
Photographer: Emre Dogru / 212 Productions
Illustrator: Yasin Aktasgil / 212 Productions
Account Supervisors: Arda Gorgun, Melis Inceer
Advertiser’s Supervisor: Ahu Yagtu
Account Manager: Burcu Ozdemir
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yellowsnow's picture

the backround seems very low-res, also the reflections on the car show a completely different building. just my 5 cents:) i like the concept, although these people look rather like some middleclass snobs than the "generation of love":)

yellowsnow
Activity Score 4
Photographer
talkingisfree's picture

The concept is all right but people are just models and the idea feels very unreal. Could be far better with normal people and not that stylized. That kills the strenght of the concept

talkingisfree
Activity Score 2712
Art Director
justadream's picture
justadream
Activity Score 20
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