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Volcano

Agency Network: 
Published/Aired: 
February 2012
Seat Print Ad -  Volcano

Description

Print advertisement created by Ogilvy, Romania for Seat, within the category: Automotive.

Caption

SEAT Leon Cupra R. 265 HP

Advertising Agency: OgilvyOne, Bucharest, Romania
Creative Directors: Dani Macarie, Albert Nica, Dan Gherman
Art Director / Copywriter: Dan Gherman
Photographer: Dan Samoila
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chuckieT's picture

Funny. But seems like a tremendous exaggeration for only 265 hp.

chuckieT
Activity Score 680
Creative
Spanky's picture

I'm a little wary of disaster advertising. What's the next execution? A tsunami?

Spanky
Activity Score 4899
Other
zen_cah's picture

i forget where it was but the idea was used before...

zen_cah
Activity Score 72
Hadrons's picture

some serious HP. I like it!

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

salil.sharma's picture

good work
nice effect

salil.sharma
Activity Score 2471
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

pierrelastname's picture

GREAT!

pierrelastname
Activity Score 2869
Copywriter
beckspuppy's picture

Done before by Mitsubishi but looks great and funny.

beckspuppy
Activity Score 87
Makerere University
beckspuppy's picture

Excellent photography... :-)

beckspuppy
Activity Score 87
Makerere University
beckspuppy's picture

Excellent photography... :-)

beckspuppy
Activity Score 87
Makerere University
Slashweasel's picture
Slashweasel
Activity Score 104
Copywriter
Nike Diesel's picture

This one's way more funnier. And not to mention they' were first ;)

Nike Diesel
Activity Score 13630
Art Director
joelapompe's picture
joelapompe
Activity Score 3861
Hadrons's picture

Turned out to be a recycled idea... what a shame.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

kleenex's picture

not bad, but not great either.

kleenex
Activity Score 52582
Web Designer/Developer
Ron Burgundy's picture

extra points cuz they got the cars money shot in and it doesn't look overshopped

Ron Burgundy
Activity Score 1630
Art Director at Southern California
Chopper's picture

265 HP of good work.

Chopper
Activity Score 1015
dsklan's picture

bad execution!!!

dsklan
Activity Score 1926
Art Director at homeshop
thedesignaddict's picture

I loved it - then I saw the original. Too bad.

thedesignaddict
Activity Score 5403
Art Director at Freelance
vlads's picture

it always look great at first sight but also done.

vlads
Activity Score 541
Art Director at http://www.behance.net/vlads |

http://www.behance.net/vlads

Manoma's picture

A shame yes, Yes but here the execution is better tha in the others...

Manoma
Activity Score 1108
Copywriter
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