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QR Code

Campaign
Agency Network: 
Published/Aired: 
May 2011
Seat Print Ad -  QR Code

Also From This Campaign 2

Description

Print advertisement created by Jandl, Slovakia for Seat, within the category: Automotive.

Caption

Where racer heart meets techno freak.
Seat Leon.
Scan QR code with your mobile device and discover all hidden features of Seat website.

Advertising Agency: Jandl, Bratislava, Slovakia
Creative Director: Pavel Fuksa
Art Director: Pavel Gajdos
Copywriter: Jan Fajnor
Illustrator: Pavel Gajdos
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macluvin's picture

Bravo. I've been wanting to create a QR code this creative. Well used for the concept. Nicely executed.

Can anyone explain what it links to? I'm nto understanding the site.

macluvin
Activity Score 397
Art Director
MidasTouch's picture

I like that! Very witty!
Usually QR codes are secondary, hiding in small, in the low corner of an ad,
I like the use of it as the ad itself.

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

Ron Burgundy's picture

awesome...you just didnt splat it in the corner...you made it art

Ron Burgundy
Activity Score 1630
Art Director at Southern California
Guilherme Ruano da Costa's picture

BRILLIANT!

Guilherme Ruano...
Activity Score 26
Rotzgoht's picture

Damn it, upping the ante a bit, isn't it? Now QR codes have to be integrated into the design/concept. Arg. I don't want to like it, but...

Rotzgoht
Activity Score 186
mark3r's picture

Great way to use QR code!

mark3r
Activity Score 1949
Art Director at Scout
ace85le's picture

I guess i'm not among their target market lolz.

ace85le
Activity Score 3935
Marketing Manager |

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MyCellMedia's picture

Spanish

Excelente, Creativo, Efectivo, ingenioso. Felicidades

Definitivamente el diseno de este QR Code es muy interesante por los motivos que utilizaron, lo decodifique en varias App's y con diferentes telefonos y funciono perfectamente bien en todos los casos.
Me gustaria Saber como lo disenaron.

Conocer el resultado de este QR Code en su marketing real considero es del interes general.

Saludos

MyCellMedia
Activity Score 2
Marketing Manager
sarahlynnbr's picture

Awesome QR Code! Just like a maze! How I want to make one like that!

sarahlynnbr
Activity Score 2
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