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Tuna, 1

Campaign
Agency Network: 
Published/Aired: 
March 2011

Description

Print advertisement created by Ogilvy, Singapore for Sea Shepherd, within the category: Public Interest, NGO.

Caption

When you see a tuna, think panda. The bluefin tun is now on the brink of extinction, thanks to industrial overfishing and corporate greed. Breeding population could disappear from our oceans as early as 2012. Please do your bit to end this trade. Don't sell, buy or eat this endangered species. And please support the bluefin defense campaign. Operation Blue Rage, at www.seashepherd.org

Advertising Agency: Ogilvy & Mather, Singapore
Art Directors: Stuart Mills, Anthony Tham
Copywriter: Jagdish Ramakrishnan
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luispiter's picture

wow.. is impressive

luispiter
Activity Score 2756
comunication
zahir89's picture

VERY GOOD I LIKE THE IDEA

zahir89
Activity Score 20
Graphic Designer at work
HappyHour's picture

Nice execution, pretty weak idea.

HappyHour
Activity Score 2381
Anonymous Author's picture

Strong.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Boxey's picture

I'm agree w/HappyHour.

Boxey
Activity Score 8879
Melaleuca In-House
shaun1800's picture

Effective, but seems like an obvious way to go with it.

shaun1800
Activity Score 293
Copywriter
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