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Jason

Agency Network: 
Published/Aired: 
July 2009
Description: 

Print advertisment created by Rethink, Canada for Science World, within the category: Education.

You see better when you’re scared.
Science World. We can explain.

Comments (17)

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samee's picture
samee
Activity Score 124

thats an interesting fact!! (THATS IF IT S TRUE!!)

gmint7's picture
gmint7
Activity Score 2675

that is true my friend.
many things occured when we are under pressure of extreme stress, it is called fight or flight reaction. In the event of those emergencies, our pupils enlarges, heart rate increases, muscle tenses. all so that to ensure survival.

:::J:::

rabbitz's picture
rabbitz
Activity Score 464

i love this campaign since 2005. great job, rethink

Migzter13's picture
Migzter13
Activity Score 973

hehe. Have to agree on that. Not really "see" more like "sense" better..

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

adbrandetc's picture
adbrandetc
Activity Score 66

This campaign is well executed aside from the daredevil baby being a bit disturbing and trying to go for shock value. I appreciate it. I think it's great work. It is formulaic but it's well done.

gmint7's picture
gmint7
Activity Score 2675

this one works best.

the vanilla grandmas are good too

:::J:::

Guest's picture
Guest

Bang! GOOD STUFF...

hagemony's picture
hagemony
Activity Score 335

well executed fact. love it.

rolling.stone's picture
rolling.stone
Activity Score 2741

fact of the matter

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Brain-Art's picture
Brain-Art
Activity Score 1101

Doesn't look like Jason at all

alejulimaty's picture
alejulimaty
Activity Score 842

good one

silvi's picture
silvi
Activity Score 4172

This is amazing! I love connection between phrase and graphics.

J Designer's picture
J Designer
Activity Score 2420

If this is true then how come some people have robed banks with bananas yet all witnesses swear they saw a gun?

My Dad is an Ad Man's picture
My Dad is an Ad Man
Activity Score 34

Does it matter if it is a fact or not?

J Designer's picture
J Designer
Activity Score 2420

Well considering its an ad for science world (not fiction world) I hope their ads are facts!

ccurtis's picture
ccurtis
Activity Score 39

I like this. I love the concept was not aware of this fact.

alejulimaty's picture
alejulimaty
Activity Score 842

clap clap clap

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