Agency Network: 
August 2008

Print advertisment created by Filadelfia, Brazil for Scatto, within the category: House, Garden.

Ceiling fixtures that shine like jewels. Or even more, if you turn on the lights.

Advertising Agency: Filadelfia, Belo Horizonte, Brazil
Creative Director: Dan Zecchinelli
Art Director: Márcio Doti
Copywriter: Leandro Neves
Photographer: Nelo Aun
Retoucher: Aderson Fagundes

Comments (4)

Log in or register to post comments
Vipond's picture
Activity Score 60

the moody b+w image loses the shiny-ness that is alluded to. other than that good concept and nice imagery.

eduardojoseph's picture

Nice textures, nice light

SeanMartin's picture

The layout of the copy is severely undercutting the message -- take the last two lines and drop them close to the bottom, and the message would get across more strongly. And please, take off the comma after the end of line three.

Here, let me save everyone the trouble of asking. "Do you even work in advertising?"

Renan Correa's picture
Renan Correa
Activity Score 186

I like it. And agree about the comma.