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Phone booth

Campaign
Agency Network: 
Published/Aired: 
August 2010

Description

Digital computer artist: M.A.R.S.

Print advertisement created by Chuo Senko, Thailand for Sanzer, within the category: Health.

Caption

What you really touch?

Advertising Agency: Chuo Senko, Thailand
Creative Directors: Jak Naiprayoon, Noppadon Shinkhem
Art Director / Copywriter: Noppadon Shinkhem
Producer: Sumith Alansunyaluck
Photographer: Bob Eye View
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Guest's picture

Awesome idea!!!

Guest
shaimaa issa's picture

disgusting image..but i liked the way of the comaign

shaimaa issa
Activity Score 16
Graphic Designer at faculity of applied arts |

shaimaa issa

xtianwilliams's picture

my favorite of the 3. The only one that misses the mark for me is the subway. Solid campaign none the less.

xtianwilliams
Activity Score 58
Art Director
Yarp's picture

Nice!

Yarp
Activity Score 385
Copywriter at Freelance
Billoughsby's picture

Sock-to-the-jaw surrealism. Cool.

(Don't really like the copy line, but let's assume the problem is in the translation, shall we?)

Billoughsby
Activity Score 5144
Art Director |

That's it.

Guest's picture

I like this a lot!

Guest
ksolli's picture

I like it a lot!

ksolli
Activity Score 23
Photographer
Guest's picture

great. very impactful

Guest
New Nice and Fun's picture

My favorite ! Very impactful and also disgusting ... But even if I was using Sanzer hand gel, I don't know if i would use these phone booths anymore...

New Nice and Fun
Activity Score 377
Billoughsby's picture

Too true. --And I don't even want to think about what these guys could do with the mouthpiece of the telephone handset, if they can imagine something this gross for the buttons.

Billoughsby
Activity Score 5144
Art Director |

That's it.

RicardoOliveira1987's picture

Brilliant!!!!

RicardoOliveira1987
Activity Score 65
Other at CBSInteractive |

Blog: webfreshquinhas.posterous.com
Twitter: RSPOliveira

Lazarus's picture

Great.

Lazarus
Activity Score 1536
Creative Director
rakkonmailna's picture

I have ever seen before.

Similar : " LIFEBUOY HANDWASH " That say " you eat what you touch " .

rakkonmailna
Activity Score 6
Art Director at monday
velle's picture

awesome

velle
Activity Score 1550
Copywriter
morse's picture

Fantastic idea and execution. 10 stars!

morse
Activity Score 18024
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Oblabla's picture

I also like this one but i think i prefer the hand as a door knob cause their is no way to get into a room or somewhere (outside or inside) without touching the door handle.
So it makes me feel like you have to touch it in some ways, like you might have to shake the hand of someone who might have dirty hands too, because that's just part of your behaviour and education so it become unavoidable.
This one ad is good too, better than the subway one, but ya as it has been highlighted previously, we can live without using a phone booths but not without door knobs!

Oblabla
Activity Score 298
copywriting trainee at Reputation/Publicis/Leo Burnett Copenhagen |

Oblabla.wordpress.com

Guest's picture

Thanks for a logic : ]

Guest
Stroumfita's picture

Excellent! We might use telephone booths less than door handles or subway, but this one is much more impressive and gets strictly to the point. Great idea and amazing execution! Oh and spooky of course ;P I just love it!

Stroumfita
Activity Score 17
Guest's picture

i liked a lot compared to other ads.....awesome must say......

Guest
Yasmiynt's picture

This is so grossly effective. This is a very smart ad and the imagery is absolutely disgusting but in a VERY good way. Well executed i must say

Yasmiynt
Activity Score 16
Parsons School of Design
CuriousPencil's picture

+1 for "grossly effective". And "...disgusting but in a VERY good way"... do you write for porn?

CuriousPencil
Activity Score 4225
Copywriter
Irina Paroshina-Avadyaeva's picture

Great idea but looks horrible ))

Irina Paroshina...
Activity Score 4
kpkasun's picture

god....

kpkasun
Activity Score 7
in home my one experinces
Carlos Aledo's picture

Creepy and funny! For this product I think It works perfect.

Carlos Aledo
Activity Score 63
Frelancer photographer, illustrator and designer |

http://www.behance.net/CarlosAledo

hportmann16's picture

I really like the idea of this ad because it immediately grabs your attention. It makes you think about all the things you do touch throughout the day and maybe you should be carrying hand sanitizer. Although it uses a bit of fear, it doesn't take away from the message although I think the copy line could be improved.

hportmann16
Activity Score 6
BKKNICK's picture

thai style

BKKNICK
Activity Score 4
Creative Director at bkk
MidasTouch's picture

Amazing! My favorite!

MidasTouch
Activity Score 1024

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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