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Sand clock

Published/Aired: 
February 2007
 Sand clock

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Description

Caption

Delay your aging daily.
Aging is a natural human process, but free radicals in UV light, air pollution and cigarettes can accelerate the aging process. Erhalogy as a daily skincare product with antioxidant can help you prevent premature aging and keep your skin healthy all day long.

Advertising Agency: Celsius, Jakarta, Indonesia
Creative Directors: Elwin Mok, Yenny Siswanto
Art Director: Iwan Sutrisno
Copywriter: Ken Priyahita
Photographer: Davy Linggar
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B128's picture

I liiike!!
I can feel the 'been done before' posts coming up on this one :)

B128
Activity Score 392
Art Director
B128's picture

But How comes the headline's in English and copy in 'I can't read language'? Will the person who can read the copy be able to read the headline?

B128
Activity Score 392
Art Director
Hand's picture

Yes, most of the indonesian who are the target audience of this ad will understand it. English is a common language for them

Hand
Activity Score 195
Graphic Designer
cp's picture

This looks more logical compared to the other.

cp
Activity Score 354
Creative Director
novel's picture

i see nothing special in this ad
they used wrong analogy
poor..
hehehe

novel
Activity Score 190
Copywriter |

::son of mount malang::
::http://rantingrasamala.multiply.com/::
::hidup adalah proses menuju kematian yang sempurna::

musback's picture

i think there are better ideas possible for this brief... but the art-direction is amazing!
very nice picture
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New Blog @ http://musback.blogspot.com

musback
Activity Score 355
Art Director |

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http://musback.wordpress.com is looking for a job!

Rog's picture

That's better.
'Clock' idea's derivative and dull.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

postman's picture

Will this twist make the sand go through there slowlier really? I mean, noticeable?

postman
Activity Score 951
Other
LucasPS's picture

old, its all old.

LucasPS
Activity Score 523
Copywriter at Bureau Creativo |

Todos somos ignorantes, pero no todos ignoramos lo mismo.

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