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Hotel California

Campaign
Agency Network: 
Published/Aired: 
December 2007

Description

Print advertisement created by Cheil, India for Samsung, within the category: Electronics, Technology.

Caption

Listen to your music well on the Samsung D900i.

Advertising Agency: Cheil Communications, New Delhi, India
Executive Creative Director / Art Director: Viral Pandya
Creative Director / Copywriter: Vedobroto Roy
Art Director: Geetu Kashyap
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carlo's picture

Clever, i like this campaign.

carlo
Activity Score 163
Production Manager at Manila |

_____

Because great designs need no further explanation.

vurtomatic's picture

Agreed.

vurtomatic
Activity Score 364
baz's picture

Very nice, so clean and simple the way ads should be.
Sad though because I’m old enough to remember the original.

typographic.net

baz
Activity Score 67
Art Director |

baz

comAd's picture

Oh no!

comAd
Activity Score 162
Copywriter
Berlini89's picture

I like the idea with the missing words, but there is no way I would connect it with a cellphone ???

Berlini89
Activity Score 45
Olafski001's picture

what the link with an mp3 player / phone? I don't know mp3 players that skip bits and pieces.
Am i wrong?

Olafski001
Activity Score 1193
Copywriter |
Dateofbirth's picture

I really like how engaging it is, i'd be at this for some time although the tag line doesn't seem crafted and bolted on the end. It's a shame more love wasn't put into this idea.

Dateofbirth
Activity Score 28
Touch DDB London |

Subjectivity, discuss.......

brain123's picture

Next!

brain123
Activity Score 830
Creative Director at Crea DRAFTFCB
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