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Astronauts

Campaign
Agency Network: 
Published/Aired: 
October 2011

Description

Print advertisement created by Y&R, Brazil for Safe Kids, within the category: Public Interest, NGO.

Caption

The world loses 1.598 astronauts everyday.
90% of accidents involving kids could be avoided.
www.safekids.org

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Director: Flávio Casarotti
Art Director: Felipe Pavani
Copywriter: Raphael Quatrocci
Photographer: Getty Images
Film Agency Producers: Nicole Godoy, Marcel Weckx
Print Agency Producers: Monica Beretta, Elaine Carvalho, Rodrigo Cassino
Account Team: Paulo Rodrigues, Rui Branquinho
Account Planer: David Laloum
Media: Gustavo Gaion, Marcello Bolla
Production Company: Ad Studio
Director: Jarbas Agnelli
Sound Production: Ad Musica
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marano's picture

nice. I'd probably but the domain elsewhere. clever ad

marano
Activity Score 348
Graphic Designer
MicheleVirgilio's picture

nice

MicheleVirgilio
Activity Score 2617
Roger Keynes's picture

Great Comms Strategy.
Poor creative execution.

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

kleenex's picture

Is this data accurate???

Not feeling both ads,

kleenex
Activity Score 51110
Web Designer/Developer
Quinqui31's picture

creativity is lost in this campaing. the message is deep and fine but the execution doesn't work for me.

Quinqui31
Activity Score 57
Graphic Designer at IUTIRLA
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