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Agency Network: 
Published/Aired: 
July 2009

Description

Illustrator: MDI Digital Ltd.
Other additional credits:

Print advertisement created by Euro RSCG, Switzerland for Ristorante Cantina, within the category: Recreation, Leisure.

Caption

The best thing to happen to fresh ingredients

Advertising Agency: Euro RSCG Zürich, Switzerland
Creative Director: Axel Eckstein
Art Director: Philipp Lengyel
Copywriter: Wolfgang Bark
Executive Creative Director: Frank Bodin
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AlphaDog's picture

Funny Image.
Retouching lacks on integration
Weird concept an idea.

AlphaDog
Activity Score 265

Seek and Destroy

Guest's picture

i find it a bit strange... a bit sadistic no?

Guest
RAM KATE's picture

Sadistic, of course!

RAM KATE
Activity Score 765
Copywriter at Marketing |

RAM KATE

G¨B's picture

Agree with Ram Kate !
Like it.

G¨B
Activity Score 97
Copywriter at WSA Advertising & Design
Honest Dave's picture

I like these images, they're funny. And I want to like it, but i don't get why this is the best thing to happen to fresh ingredients.
And if being chopped up and killed is a good thing, don't all restaurants chop up vegetables? I don't get it.

Honest Dave
Activity Score 233
Art Director |

www.davestyler.com

HateOnDave's picture

hahaha, very funny

that said, i didn't even realize it was an ad for a restaurant until i read the comments. maybe the concept would be better suited for a knife brand?

---
www.hateondave.com

HateOnDave
Activity Score 50
everartz's picture

pretty funny.. but i find it a bit lacking connection with a restaurant's advertising.. maybe sharp knives, or quick recipes..

everartz
Activity Score 7613
Art Director |

| everartz |

Blashyrkh's picture

Nice render and composition. "Hey ma' look, I'm being killed by a fuckin' big knife, :D" Crappy idea.

Blashyrkh
Activity Score 32890
Art Director
Guest's picture

hahahaahahahahahahaha...love the eyes of the carrots!

Guest
Guest's picture

omg. those poor carrots. This makes me think human sacrifice, or "the happening" movie. something a little less sadistic would work. Perhaps the carrots soaking in a hot pot of stew (like a jacuzzi). But then again, that's been done too many times...

Guest
Guest's picture

They are queuing to get killed....oh poor carrots...but they seem to be happy

Guest
Guest's picture

That is just sick!

Guest
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