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Beach

Campaign
Agency Network: 
Published/Aired: 
July 2008

Description

Print advertisement created by BBH, Brazil for Renault, within the category: Automotive.

Caption

Renault Grand Scenic. A whole world fits in it.

Advertising Agency: Neogama/BBH, São Paulo, Brazil
Executive Creative Director: Alexandre Gama
Creative Directors: Márcio Ribas, Wilson Mateos
Art Directors: Rafael Segri, Daniel Prado
Copywriter: Samuel Segatelli
Illustrators: Iran, Roberto Jun, Eduardo Oliveira
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the Pun-isher's picture

If this is a double page spread, wouldn't the car get lost in the gutter of the magazine??
Nice art though

the Pun-isher
Activity Score 228
all brand no flakes
NatalieM's picture

Very good point. Worthy of a rethink.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

fifilo's picture

Nice art direction.

fifilo
Activity Score 74
Art director
andreabecon@yahoo.it's picture

weak

andreabecon@yahoo.it
Activity Score 81
Creative Director at creative director
i am zero's picture

nice design
weak thought

pashya is zero

i am zero
Activity Score 142
Art Director |

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i am zero

onestepahead's picture

nah.. not working. did car get air dropped??

onestepahead
Activity Score 97
Client Servicing
dimitri017's picture

I think you don't get the idea,everithing was inside the car, that's why its on the center .

Really nice art work and good idea.

dimitri017
Activity Score 8
art director
ricklongo's picture

Beautiful art direction.

But Ivan... last time I checked Brazil wasn't in Africa. :p

ricklongo
Activity Score 1244
EscolaElisava's picture

/\
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ha!

EscolaElisava
Activity Score 106
zaion trades
philippertl's picture

Nice to look at, not sure about teh line though.

philippertl
Activity Score 656
Graphic Designer |

Please vote for us! http://www.thefwa.com/submissions/ertl-design

VioletYoshi's picture

It reminds me of when they first made Kid Pix, and they had the kaledioscope feature. The patterns are really pretty, I think they could make posters of them, I'd buy one. Er, but what if it looked more like wallpaper actually?

VioletYoshi
Guest's picture

very nice. looks amazing

Guest
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