Advertisement

Bad Boys, Food

Campaign
Agency Network: 
Published/Aired: 
June 2010

Description

Print advertisement created by Publicis, France for Renault, within the category: Automotive.

Caption

Who would offer bad service to these guys?
Renault Pro+, the custom made service for pros.

Advertising Agency: Publicis Conseil, Paris, France
Creative Director: Olivier Altmann
Art Director: Philippe Boucheron
Art Director Assistant: Gregory Pierrain
Copywriter: Patrice Lucet
Photographer: Marc Gouby
Log in or register to post comments

Highest Rated

tausif's picture

wow...
its superb.!! :)

tausif
Activity Score 99
banglore, india |

-
tausif

TommyO's picture

Cute. I think you could make them a bit more tough-looking, but still, cute.

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

capywriter's picture

That was also my thought at first... but it has to stay recognizable, not too stereotyped...

capywriter
Activity Score 5509
Copywriter at Freelance
Guest's picture

Hecho hace muchíiiisimo tiempo por Harley davidson.

Guest
jackal hunts's picture

Good one....loved the way they choose the target audience

jackal hunts
Activity Score 325
Copywriter at India
MJStinson77's picture

Nice.

MJStinson77
Activity Score 601
Copywriter at Erwin-Penland |

www.mandyjunestinson.com | ninjabread.wordpress.com | wordjones

Elmārs Ārnieks's picture

ok

Elmārs Ārnieks
Activity Score 840
home study |

Life is a joke. Laugh.

Guest's picture

very good

Guest
dollypoppin's picture

This ad made me smile.. it's just that.. the fish kind of gave me the creeps. LOL.

dollypoppin
Activity Score 1423
Copywriter at Conceptboard Advertising |

---------
"Nihil sub sole novum"

Adaddicted's picture

good approach!

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

Kateter's picture

I would.

move on. no idea here.

Kateter
Activity Score 2029
Copywriter
shortafella's picture

haha this is funny love the copy it goes along just great with the visual and creates a positive mood

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

paumarques's picture

m'agrada. potser es podria millorar l'execució, però m'agrada.

paumarques
Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

dreadboy's picture

Curious placement of the copy " who would offer bad service to these guys? " and the answer bellow. Nevertheless, I like the two prints.

dreadboy
Activity Score 413
Photographer |

Portfolio * Myspace * Facebook
i can't even spell my name without 'ad'

Guest's picture

The Art Director assistant is the best art director of the world!!!

Guest
thedesignaddict's picture

Nice. Original insight.

thedesignaddict
Activity Score 5403
Art Director at Freelance
Guest's picture

You're so right, the Art Director assistant is the best, we'll miss him !

Guest
tausif's picture

wow...
its superb.!! :)

tausif
Activity Score 99
banglore, india |

-
tausif

Featured Content

Latest Collections

Advertisement