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Kill Bill

Campaign
Agency Network: 
Published/Aired: 
March 2008

Description

Print advertisement created by Tempo, Romania for Regal, within the category: Food.

Caption

Only the best star in Hollywood.

Advertising Agency: Tempo Advertising, Bucharest, Romania
Creative Team: Pedro Pahl, Fabiano Marques, Sanda Veber
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Kateter's picture

what?

Kateter
Activity Score 2029
Copywriter
fernando.2f's picture

blood = ketchup = the best ketchup
I got it and it's perfect!

fernando.2f
Activity Score 9
Retoucher
Jet Propulsion Lab's picture

You oughtta be outta yer FRICKIN' mind!

Jet Propulsion Lab
Activity Score 10679
Copywriter
sumsum's picture

oh c'mon fernando!

sumsum
Activity Score 613
copywriter
Enas's picture

it doesn't look like ketchup texture even

Enas
Activity Score 741
Art Director |

-----
Others have seen what is and asked why. I have seen what could be and asked why not.
Pablo Picasso

poojagadodia's picture
poojagadodia
Activity Score 194
john doe's picture

too literal. and way too unappetizing.

john doe
Activity Score 1571
Art Director
iT-iS-i's picture

Stupid and deluded.

Add insult to injury then burn the candle at both ends.

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

Wordnerd's picture

dumb idea

Wordnerd
Activity Score 6692
Copywriter
Checho's picture

I am not agree with you guys. For me it is cool and simple, and just says that this ketchup is great.

Checho
Activity Score 308
Kateter's picture

great for what?

Kateter
Activity Score 2029
Copywriter
wearmysocks's picture

Great for killing people of course.
------------------------------------
Energizer Bunny arrested, charged with battery.

wearmysocks
Activity Score 1085
Copywriter at In-house at a multinational based in London |

------------------------------------
Energizer Bunny arrested, charged with battery.

Kateter's picture

but of course!

silly me.

Kateter
Activity Score 2029
Copywriter
Jennifer Macfarlane's picture

tomato sauce...mmmm

Jennifer Macfarlane
Activity Score 23
Art Director, Ogilvy
Disco Munky's picture

These suck.

They're talking about staring in hollywood but the ketchup spells out movie names...?

One should have said "O.J" then it's funny...if a little bit weird.

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

Checho's picture

Gore movies, horror movies they made fame in hollywood to have a lot of bloody and at the begging, to have a nice and sweetie bloody, they used to mix ketchup with other things. Because of the thinking behind of these ads, at least for me, it is cool and simple. Saw and Friday the 13th are a new and old classic of this gender and Kill Bill it is a nice example of the sauce that those kind of movies use on their production.

Checho
Activity Score 308
Kateter's picture

yeah, everybody knows that.
but this is a ketchup from Romania. part of Hollywood? I may be wrong but I seriously doubt that.
so what kind of freaking relevance is that?
and if it's not really 'a part of Hollywood' that means it's not only totally lame - it looks like a big lie as well.

and don't get me started on a USP...

Kateter
Activity Score 2029
Copywriter
Jet Propulsion Lab's picture

That case, Count Dracula would've been more appropriate? ; )
Now that I think about it, the entire campaign should be based on the blood-thirsty vampire. Kill the Hollywood schtick and play up the Romanian angle!

With that, I bid you all good eeeeeeeeevening!

Jet Propulsion Lab
Activity Score 10679
Copywriter
nemesis's picture

1. ugly as hell
2. stupid stupid stupid
3. so, what are they saying? that the only thing this ketchup is good for is to pass as blood in horror/violent movies? what about taste? unless i'm looking for a ketchup to help me recreate a murder scene, these are totally pointless and useless.

one of the worst i've seen here.

nemesis
Activity Score 765
Creative Director
BadPhotoshop2me's picture

It took us three hours to do this ad.

BadPhotoshop2me
Activity Score 59
something about creativity
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