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Full of Goodness, 3

Campaign
Agency Network: 
Published/Aired: 
August 2012

Description

Print advertisement created by FoxP2, South Africa for Rediscover Dairy, within the category: Non-Alcoholic Drinks.

Caption

Full of Goodness
Rediscover Dairy

Advertising Agency: FoxP2, Cape Town, South Africa
Chief Creative Officer: Justin Gomes
Executive Creative Director: Justin Gomes
Creative Director: Justin Gomes
Art Director: Ryan Barkhuizen
Copywriter: Simon Lotze
Photography: Bruno Bossi, Michael Biach
Print Production: Kirsten Clarence
Account Manager: Bobbi Kotze
Production Company: Egg Films
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Highest Rated

kalpesh78's picture

I agree. Maybe his boss in a swanky Bentley would hate the milk.

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

VampAd's picture

Nice set.

VampAd
Activity Score 1151
Shawali's picture

So a guy cutting down trees, aka just doing his job, is supposed to be evil?

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

kalpesh78's picture

I agree. Maybe his boss in a swanky Bentley would hate the milk.

kalpesh78
Activity Score 2578
Art Director |

ideas....30 minutes nahi toh free.

karmacoin's picture

of course deforestation its a job to be really proud

karmacoin
Activity Score 688
aking's picture

Finally an intelligent campaign for milk, fresh idea and well executed.

aking
Activity Score 14
thedesignaddict's picture

Love the other 2. This is the weakest of the lot.

thedesignaddict
Activity Score 5403
Art Director at Freelance
kleenex's picture

It is different, BUTTT I do not think this idea works.

kleenex
Activity Score 52582
Web Designer/Developer
rurorjuror's picture

Great product usage, I would want to consume milk immediately.

rurorjuror
Activity Score 745
Art Director at Tough Slate Design, Kyiv, Ukraine |

http://coroflot.com/flashback62

mockingbird's picture

the situations could have been more dramatic. a guy cutting wood is just a guy doing his job. there are men selling girls dont you think they are much 'evil' than a guy cutting trees?

mockingbird
Activity Score 238
mockingbird's picture

but this is a very fresh way of looking at 'full of goodness nice thought.

mockingbird
Activity Score 238
Corbeen's picture

I like this insight.

Corbeen
Activity Score 1093
metis's picture

Fun idea, well done.

metis
Activity Score 413
Copywriter
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