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mikelite's picture

what?!

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

restless_r's picture

can please some one explain this to me !

restless_r
Activity Score 275
Art Director
JPWrites's picture

It's a piss-take on the now defunct communist party of the former Soviet Union. Their symbols for prosperity were the hammer and sickle ("small tools") as seen in the top left of the old CCCP flag. So what this ad is trying to imply is small things can ruin huge dreams and you should insure for that. At first I liked it, but really its not that convincing or a good first impression.

JPWrites
Activity Score 238
Copywriter
washiam's picture

a grasshook and a sinker

washiam
Activity Score 443
Art Director
jacksonrabbit's picture

Its burning a pre-mature bridge with China. With the China economy only getting bigger that doesn't seem like the best idea.

jacksonrabbit
Activity Score 280
Other
nique's picture

This is not china´s flag. Its USSR. I dont like this ad either by the way.

nique
Activity Score 10
Copywriter
Davosk's picture

Don't worry he's American. Russia, China, they're both the same to them.

Davosk
Activity Score 4815
Art Director
chinaski's picture

badvertising...

chinaski
Activity Score 951
Copywriter
leinad's picture

Even small agencies can create huge creative damage.

leinad
Activity Score 30
Copywriter
Disco Munky's picture

lol

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

ellehcimeo's picture

i was thinking of another tool that could do financial damage. but my mind is filthy. i don't think this ad is very wise.

ellehcimeo
Activity Score 3376
Art Director
fersvax's picture

Was this ad done by those days when the cold war was beginning???????

fersvax
Activity Score 1239
Art Director |

FER.

fei's picture

inappropriate, although the idea is there somewhat.

fei
Activity Score 38
Graphic Designer
Mantufayo's picture

No! not a Flag Ad again!

Mantufayo
Activity Score 580
Creative Director
dynatop's picture

actually it is not the CCCP flag, you guys should check it again:)

dynatop
Activity Score 212
Other at cgen media |

from guangzhou/canton china

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